Panel Management Executive

4 weeks ago

Makkah, Makkah Province, Saudi Arabia Kantar Full time

We're the world's leading data, insights, and consulting company; we shape the brands of tomorrow by better understanding people everywhere.

Worldpanel provides brands and retailers with a unique, 360-degree understanding of consumer behaviour across the globe. We are shopper-centric, continuously monitoring the purchase and usage behaviour through the largest omnipanel in the world. With unparalleled datasets, pioneering technology and expert analysts, we partner with brands and retailers of all sizes, empowering them to reimagine what's possible, and change the landscape to create a better, healthier, more sustainable and inclusive world.

Job Details

Job Description
Job Title: Panel Management Executive

Location: KSA

Reports To: Recruitment Project Manager / Field Manager

Role Overview
The primary role of the Panel Management Executive is to recruit, onboard, and train new Panelists This position also involves maintaining engagement levels, ensuring active participation, and addressing Panelist concerns during the initial period on the panel. The successful candidate will work closely with the Recruitment Project Manager or Field Manager and use the Global Panel Management (GPM) tool to track and monitor engagement activities.

Key Responsibilities

  • Recruitment of New Panelists: Identify and recruit new Panelists from various sources such as online platforms, referrals, and face-to-face recruitment at Panelist homes.
  • Onboarding and Training: Onboard new Panelists by providing comprehensive training on the panel's purpose, procedures, and rewards program.
  • Panelist Replacement: Manage the replacement of Panelists who drop out, ensuring the panel remains robust and representative.
  • Monitoring Participation: Track and monitor Panelist participation for the first month, addressing any concerns and ensuring high engagement levels.
  • Engagement and Feedback: Connect with Panelists to understand and resolve their concerns. Communicate the importance of active participation and gather feedback to inform the Project Manager and senior team for decision-making.
  • Daily Communication: Maintain daily communication with the Recruitment Project Manager to report on recruitment progress and Panelist engagement.
  • Issue Resolution: Regularly check in with Panelists during their first month to resolve any issues promptly.
  • Use of GPM Tool: Use the GPM tool to track, monitor, and document discussions and updates related to Panel engagement activities.
  • Quality Assurance: Review the first month of scans to address and resolve any quality concerns using the Panelist report card tools.
  • Demographic Collection: Ensure GPS location is enabled during the collection of demographic details for accuracy.
  • Handover to Permanent PME: Transition Panelists to a permanent Panel Management Executive after the first reward payment.
  • Demographic Monitoring: Monitor the demographic profile of the panel to ensure recruitment targets the correct demographics.
Knowledge And Skills Required
  • Excellent communication skills: Verbal and written communication.
  • Persuasion and Negotiation skills to be able to convince potential panelists to join.
  • Experience with CATI / Helpdesk Team and Fieldwork.
  • Proficiency with Microsoft Office (Excel and Word) and openness to learning new programs (GPM).
  • Excellent interpersonal skills: Relationship building skills to develop and maintain a positive relation with potential and existing panelists.
  • Active Listening skills: to understand the panelists' needs and concerns correctly.
  • Cultural and Regional Knowledge: KSA Market Understanding: good knowledge of the culture and social norms in Saudi.
  • Local Language Proficiency: Fluency in local language/dialects to ensure clear and smooth communication.
  • Self-motivated and capable of managing tasks independently.
  • Ability to speak a vernacular language is a plus.
Country
Saudi Arabia
Why join Kantar?
We shape the brands of tomorrow by better understanding people everywhere. By understanding people, we can understand what drives their decisions, actions, and aspirations on a global scale. And by amplifying our in-depth expertise of human understanding alongside ground-breaking technology, we can help brands find concrete insights that will help them succeed in our fast-paced, ever shifting world.

And because we know people, we like to make sure our own people are being looked after as well. Equality of opportunity for everyone is our highest priority and we support our colleagues to work in a way that supports their health and wellbeing. While we encourage teams to spend part of their working week in the office, we understand no one size fits all; our approach is flexible to ensure everybody feels included, accepted, and that we can win together. We're dedicated to creating an inclusive culture and value the diversity of our people, clients, suppliers and communities, and we encourage applications from all backgrounds and sections of society. Even if you feel like you're not an exact match, we'd love to receive your application and talk to you about this job or others at Kantar.
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