Sr. Manager Merchandising

2 months ago


Riyadh, Saudi Arabia Areeb Human Resources Company Full time

On behalf of our client, we are looking to recruit a Sr. Merchandising Manager.

**Job Summary**

To plan, direct and implement merchandising strategies and programs to support the sales team achieve or exceed the sales objectives across the GCC. Furthermore, ensuring strategy, execution KPIs and transforming sales strategy to Merchandising strategy across sales areas in KSA and GCC while providing leadership to the Regional Merchandising Managers.

**Responsibilities**

**_ Strategic Contribution_**
- Direct the implementation of the annual business plan and targets and implement the strategic agenda of the Merchandising to deliver NADEC’s vision and mission.
- Ensure that the strategy is translated into operational business plans for Merchandising and monitor the performance and execution of those plans to achieve functional objectives and deliver the company’s strategy.

**_Leadership_**
- Direct the activities of the Merchandising team to ensure that all work is carried out efficiently, in line with the strategic sales management plans, policies, and procedures.
- Build and lead a motivated, engaged, and competent team, by setting priorities and objectives, managing performance, and providing ongoing feedback and coaching to meet the functional challenges and goals.
- Serve as a role model to ensure employees’ awareness and commitment to NADEC’s vision, mission, values, and corporate strategy to establish a highly engaged and motivated team, and continuously improve performance.

**_Budgeting_**
- Develop, submit and upon approval, implement the Merchandising budget, monitoring its accurate execution, identifying cost-saving opportunities, and proposing corrective actions in case of deviations, in order to ensure compliance with pre-set targets.

**_Core Accountabilities_**
- Develop and implement the merchandising strategy in alignment with Sales and Trade Marketing activities to deliver on-time and accurate merchandising of products to achieve sales objectives.
- Review work plans for Regional Merchandising activities and improve the overall efficiency and productivity of the merchandising teams.
- Align with Sales teams and the Channel development department at regional levels to ensure merchandising execution is continuously aligned with the sales agenda.
- Create and organize promotional advertising and activation plans in collaboration with trade marketing and brand managers, to the execution across all sales channels.
- Review Merchandising performance results against plans or any unsatisfactory performance and identify any potential performance improvement opportunities in order to enhance NADEC Merchandising activities.
- Plan, monitor, and conduct an analysis of customer information across all dimensions such as products purchased, volume purchase, demographic profiles, usage patterns, and traffic distribution to analyze client activities and preferences and implement service enhancements to contribute to client satisfaction.
- Collect information within channels to reveal trends and actions taken by competitors to analyze the impact on NADEC and plan the actions for regional teams.
- Develop and distribute quarterly go-to-market plans and implement standard operating procedures for all merchandising processes for in-store promotions. Accordingly, analyze promotional activity’s achievement return on investment for sales revenue.
- Develop and implement a visual merchandising strategy which includes (creating Planograms & floor plans, POS), in addition to the usage of various Space Agreements so that space in retail stores is used optimally.
- Develop and conduct competitive market analysis research to analyze market trends and develop a promotion that meets the demand.
- Design and prepare Merchandising Materials, props, or kiosks for use at Points of Sale/Purchase to attract the customer’s attention and trigger impulse purchases by them or conduct in-store merchandising.
- Evaluate Regional Merchandising performance at retail stores with a view to determining their long-term growth and development or retention.

**Requirements**:

- Any Nationality. Saudis preferably.
- Bachelor’s Degree is required in Business, Sales & Marketing, or any related field.
- Master's Degree or professional certificate is preferred, MBA.
- 7-12 years relevant experience in FMCG, preferred +3 years in Merchandising Management
- Willingness to travel to various locations within the kingdom is a key aspect of my professional flexibility
- Possessing strong written and verbal communication abilities (English & Arabic)


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