Public Relations Account Director

2 days ago

Riyadh, Saudi Arabia APCO Worldwide Full time

About APCO Worldwide in the Middle East

Home to some of the fastest growing economies in the world, the Middle East and Africa (MENA) region has a pivotal role to play in driving global conversations - from environmental policies to religion and pop culture. The UAE and Saudi Arabia are clear leaders in this equation, although the wave of innovation continues to transcend borders.

APCO launched its regional operations in 2006 in Dubai. Growing from a team of less than 30 consultants, APCO today has more than 200 people from 30+ countries working in teams across Dubai, Abu Dhabi, Riyadh, JeddahManama and Kuwait. Our projects also take us to Cairo, Amman, Muscat, Beirut and other markets in the Levant.

With a portfolio of more than 100 clients, APCO’s MENA offices deliver public relations and digital communication support and advisory services across the government, health, food, consumer & retail, finance, technology, real estate & hospitality, non-profit and public affairs practices. The region also offers specialized services, created for the Middle East, such as our Build-Operate-Transfer (BOT) model. We serve government, corporate and social sector clients across a wide array of industries and focus areas.

In addition, APCO’s global AI Comms Lab, a first-of-its-kind innovation center which utilizes artificial intelligence to build and protect the reputations of major global brands, governments and organizations is driven from the Dubai office.

From helping governments connect with the private sector and civil society, to supporting the Pope’s historic visit to the region and launching iconic brands, destinations and giga projects, we understand the nuances of the Middle East and how entities in the region interact with the rest of the world. We pride ourselves on making an impact for our clients and a positive impact on the world.

The Role:
The Account Director is primarily responsible for managing client relationship(s), client projects by supervising project teams and delegate projects and tasks effectively. The Associate Director is responsible for identifying the strategy which supports the client’s objectives, develops communication plans, properly scoping and pricing of work, as well as managing work activities and resources within agreed upon budgets. The Associate Director should identify and pursue opportunities for new business, show demonstrated strategic abilities, and have strong written and verbal communication skills.

ASSOCIATE DIRECTOR DUTIES:

- Manages independently Client relationships to build confidence in APCO as a trusted business partner, while preserving APCO’s interest in the business relationship
- Organizes teams around business development opportunities and manage proposal process ensuring quality of thinking, APCO’s work standards, and accurate scoping of work
- Develops positive reputation and has visibility in within the APCO network and be viewed as a thought leader in the market
- Establishes strong network across APCO and engages in productive exchanges with colleagues to promote knowledge sharing and business opportunities
- Leads confidently internal and external client meetings, offering knowledgeable observations and suggestions; establishing credibility by insights shared; encouraging and motivating others to communicate ideas
- Serves as principal client contact; knows when to leverage senior level relationships within APCO to further build the relationship within the client organization
- Networks actively to identify new business prospects as routine activity
- Demonstrates consistently APCO’s values in all interactions with colleagues, vendors and clients
- Proactively identifies external meetings and trainings to attend to enhance sector knowledge and contacts
- Demonstrates an understanding of effective project management, can effectively address issues, and understands how managing account engagements tie to APCO’s business success and makes changes as necessary to improve account performance
- Participates in annual business planning, forecasting opportunity with clients managed
- Takes ownership and actively engages in team member development; demonstrating thoughtful planning to increase individual skill sets by setting smart objectives
- Meets or exceeds assigned utilization/AIP targets
- Demonstrates performance in growing clients organically and actively pursues new opportunities with prospects
- Shares opportunities across the network looking for the best resources to service the account (s)

CLIENT RELATIONSHIP MANAGEMENT
- Develops relationship of trust with clients
- Provides constructive advice and counsel about client issues and, when appropriate, to clients
- Ensures agreement with client at the outset of what can be expected and within agreed timescales
- Seeks client input to better understand needs and develops ideas for how to meet those needs
- Communicates with clients on priorities and deliverables, and ensures team

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