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User Acquisition Specialist
3 weeks ago
Nine66 is looking for a Júnior UA Specialist who will be planning and managing campaigns to acquire new players for the current and future mobile games, helping with ASO and creative testing.
**Responsibilities**:
- Working as part of the Marketing Team to plan, create, and manage UA campaigns and budgets across multiple games, channels, and geos.
- Monitoring, analyzing, and optimizing UA campaigns based on performance and internal objectives to grow the player base for current and future mobile games.
- Reporting and analyzing data sets to provide actionable insights.
- Helping test creative assets and optimize the app stores.
- Working closely with the Marketing Artist and external creative agencies to create new video and static assets.
- Reporting to and working closely with the Sr Marketing Manager to understand the current needs and direction.
- Actively keeping up to date with news and new UA opportunities and following industry trends and best practices.
**Qualification**:
- A degree in Marketing, Analytics, Economics, Math, Data analytics, or a related field.
- Minimum relative experience of 2 years.
- Strong analytical skills
- Hands-on experience with various marketing channels (Facebook, Google UAC, Unity Ads, ironSource, Tiktok, etc)
- Basic industry knowledge
- Knowledge of Excel/Google spreadsheets and PowerPoint.
- Experience with the creative process
- Excellent verbal, written, and interpersonal skills
- Fluent in English
- Gaming and entertainment industry experience is a plus
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