Senior Manager

7 months ago


Hofuf, Saudi Arabia Leo Burnett Full time

Company Description

The women and men working at Publicis are more ready to face the future than at any other creative company. Since our birth in 1926, we have always been the leaders of change.
We have always managed to anticipate the developments and inflection points of our industry - successfully investing in digital in its early stages, for example.

Transformation means keeping pace with the huge changes taking place in the economy, in technology and in society at large. In an age of convergence and empowerment, we aim to attract people can help our clients reinvent themselves and guide them through their transformation. That’s the challenge: help our clients transform their business. It demands colorful personalities with an irrepressible passion for all the opportunities unleashed by digital disruption.

**Job Description**:
The Senior Content Manager for Social Media will be responsible for producing high-quality content for various social media platforms, as well as developing and executing creative concepts and campaigns for clients. This individual will work closely with cross-functional teams, including designers, account managers, and other copywriters, to ensure that content is on-brand, on-strategy, and meets client objectives.

**Technical & Product**
- Produce high-quality content across various social media platforms, including but not limited to Facebook, Instagram, Twitter, YouTube, and LinkedIn
- Translate content between English and Arabic, ensuring that the meaning and tone of the original content is preserved and effectively conveyed.
- Stay up to date on emerging social media platforms and best practices and ensure that content is optimized for each platform.
- Collaborate with cross-functional teams to develop and execute creative concepts and campaigns, ensuring that content is on-brand and on-strategy.
- Use technical skills and knowledge of social media platforms to develop engaging and innovative content, such as animations, GIFs, and videos.
- Continuously improve technical skills and knowledge through training, research, and experimentation
- Review content created by other team members to ensure that it meets client objectives, is on-brand, and is of high quality.
- Assist team members in brainstorming sessions for content creation, bringing a deep understanding of language and the written word to convey messages.

**Business Acumen & Operational Efficiency**
- Ability to manage and lead teams, while guiding them in making the right decisions
- Understand client objectives and business goals and ensure that content is developed with these goals in mind.
- Collaborate with account managers and cross-functional teams to develop project timelines and budgets and ensure that content is delivered on time and within budget.
- Develop and follow processes and workflows that ensure efficient content production and distribution, minimizing waste and maximizing productivity.
- Use data and analytics to inform content decisions and optimizations, and continuously track and report on content performance.
- Continuously seek out opportunities to improve operational efficiency and drive cost savings without sacrificing quality.

**Innovative & Analytical Mindset**
- Develop and execute creative concepts and campaigns that engage and resonate with the target audience
- Use analysis and logical reasoning to develop content strategies that align with client objectives and business goals
- Continuously seek out new ideas and approaches to content creation, and encourage experimentation and iteration within the team
- Use data and analytics to inform content decisions and optimizations, and continuously track and report on content performance
- Collaborate with cross-functional teams to develop and execute integrated campaigns that drive business results

**People & Leadership**
- Takes initiative to challenge an established point of view with respect and openness.
- Able to use storytelling to connect with internal and external stakeholders in a compelling manner to influence and inspire.
- Able to handle complex issues and make decisions even when missing information.
- Capable of proactively developing meaningful relationships with key decision makers.
- Accepts responsibility for client problems, manages conflict and actively works to solve issues internally and externally.
- Able to build succession plans and grow and mentor future talent.
- Able to provide constructive feedback to others in a timely manner.
- Demonstrates a collaborative and positive spirit and showcases inclusivity towards all people.
- Listens and proactively seeks views from others to create an environment that is transparent and comfortable for others to share.
- Able to motivate their team to pursue goals and deliver beyond their beliefs.
- Able to assess ideas and people on merit alone, without bias or favoritism and gives recognition when due.
- Empowers individuals to solve problems with full support when ne


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