Sr. Sales Supervisor

2 weeks ago

المملكة العربية السعودية, Saudi Arabia PepsiCo Full time

**Overview**
- Ensure all sales targets both short term and long term for the area/location are met.
- Supervise SSFL DC/Stockiest various routes through route visits targets and ensure that each sales representative compliance with the SSFL execution standards as well as the proper way of achieving the targets.
- Leading and developing sales team.
- Leading sales productivity.
- Achieve and exceed sales fundamentals and volume targets by implementing company plans.
- Update database to measure area’s performance against key business objectives. Use this data to analyse the business and develop future action plans.
- Work on volume forecasting for his areas and channels.
- Work with Stockiest to improve customer service and execution efficiency.
- Supervise field sales teams for location in accordance with sales plans to achieve/exceed objectives in terms of execution, gross and net revenues, market share and people development targets.

**Responsibilities**
- Conduct and compliance with FLSMP; work-with and Route Control weekly, 1:1 sessions and formal weekly meetings.
- Ensure HH Integrity by examine reports and taking actions.
- Regular market visits to monitor changes in the market situation and legislative requirements and communicate these fluctuations on the proper timing to the Regional/Sales manager for decision making.
- Ensure the company’s product promotional plans are understood and implemented in the right time & at the right place across all routes.
- Conduct all the administrative transactions for the location (Stock, Returnable Cases, daily sales invoicing cycle etc.)
- Organize, control and motivate team to achieve sales targets within the agreed profit margins.
- Select, train, develop and follow-up sales personnel to the standards (FLSMP) necessary to meet the current and long term needs of the department.
- Ensure all RSR’s compliance with OOR (Ownership on Route) by regular follow-up and on job coaching.
- Develop strong relationship with stockiest and Key wholesale and OT customers within the location, this will include coordinating with the stockiest on all call coverage & customer service standards.
- Ensure the company’s product development & promotional plans are understood and implemented at all levels to give the optimum level of impact.
- Expanding distribution within the area as per AOP business plan.
- Ensure proper execution for all new product initiatives.
- Ensure proper execution of all merchandising and operational priorities.
- Key Field Sales KPI's to include: reaching distribution targets (depth and breadth - capture additional points of sale); Upgrading execution on primary placements both in quantitative approach (space fair share) and qualitative approach (location + appearance); Upgrading execution on secondary placements - double the number of secondary placements per point of sale; implementing price and promotions strategies.
- Supervise administrative & control agenda within the field to include: maintaining control over the main KPIs - ensure the Execution of KPI's per Store; insure effective monitoring and processes are in place in all levels of the organisation, providing recommendations for and insure timely implementation; create, implement and insure compliance with accounting, inventory, and control procedures; resolve service & supply issues with affected parties; design and report the results/activities of the sales force to Regional/Sales manager.
- Report competitive activities to the Regional/Sales Manager as and when it happens.
- Compliance with SSFL Control Agenda & Control Responsibilities.

**Qualifications**
- 0-2 years of sales field experience in FMCG
- Very Good English and Arabic language skills
- No travel restrictions
- Strong computer skills (Word, excel, PowerPoint, outlook crucial)
- Results Driven (results based on specific efficiency and productivity KPIs within predefined time frames)
- Customer Focus (Service to sales concept)
- Thinking Skills (Trend, data, events analysis to draw sound conclusions)
- Developing and Supporting The Team (Actively improves others’ skills, cooperate effectively, diplomatic conflict handler)
- Persuasive Communication (Clear, fluent concise communication, gaining agreement and commitment)
- Integrity (Mutual trust, consistent with company ethics and values)

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