Social Media Marketing Specialists

1 week ago

Riyadh, Saudi Arabia Rento Car Rental Full time

wee are seeking a motivated Social Media Specialist to effectively engage with targeted virtual communities and network users.

Our objective is to achieve exceptional customer engagement, foster intimacy, drive website traffic, and increase revenue through strategic utilization of the social media marketing roadmap.

As a representative of our brand, you will actively participate in relevant conversations, gently promoting our products/services while providing support to existing and potential customers.

Your expertise in social media marketing will be essential in achieving our goals and establishing strong brand connections.

**Responsibilities**:

- Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
- Generate, edit, publish and share daily content (original text, images, video) that builds meaningful connections and encourages community members to take action
- Set up and optimize company pages within each platform to increase the visibility of company’s social content
- Moderate all user-generated content in line with the moderation policy for each community
- Create editorial calendars and syndication schedules
- Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
- Collaborate with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actions

Requirements and skills
- Proven working experience in social media marketing or as a Digital Media Specialist
- Excellent consulting, writing, editing (photo/video/text), presentation and communication skills
- Demonstrable social networking experience and social analytics tools knowledge
- Adequate knowledge of web design, web development, CRO and SEO
- Knowledge of online marketing and good understanding of major marketing channels
- Positive attitude, detail and customer oriented with good multitasking and organisational ability
- Fluency in English and Arabic
- Advanced knowledge as media buyer for ( Facebook, X, Instagram, Tiktok, Snapshat )
- Advanced knowledge in Google Ads, Google Analytics, Google Tag Manager
- manage and report the online sales in the website
- CRM knowledge
- Daily and monthly report ( SOWT, competitor analysis )
- SEO, SEM

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