Social Media Executive
5 months ago
Kitopi is the region's leading creator and partner for magical food experiences. With a purpose to satisfy the world’s appetite to create joy, Kitopi operates a portfolio of both invested and franchised F&B brands, serving as enablers in the food market by helping brands to grow and scale, both in the delivery and dine-in space.
Launched in Dubai, UAE in January 2018, Kitopi has grown to become one of the greatest success stories in the cloud kitchen and food tech space. In July 2021, Kitopi announced its $415 million Series C funding round, led by the world’s largest technology-focused investment fund, Softbank Group Corp’s Vision Fund 2. This investment catapulted Kitopi to the prestigious Unicorn status, making it the fastest Unicorn to have emerged from the MENA region.
With over 6,000 employees, Kitopi currently operates 200+ locations across the UAE, KSA, Kuwait, Bahrain, and Qatar. It operates its global Customer Experience Center in Dubai, UAE, its Engineering Hub in Krakow, Poland, and its Robotics Hub in Odense, Denmark.
**What You'll Do**:
- Advocate for the Kitopi brands across social media platforms.
- Develop and implement tactical social, content, and influencer strategies to elevate brand presence and engagement.
- Manage content calendars, social copywriting, and content posting schedules.
- Optimize content performance by identifying key drivers of growth and engagement.
- Utilize social listening tools to gain deep insights into customer preferences, sentiments, and behaviors.
- Generate diverse and impactful content tailored to various demographic groups.
- Collaborate closely with the marketing team to ensure consistency in brand voice and messaging.
- Conduct research to uncover compelling consumer insights and trends for content creation.
- Read and analyze social media comments, distinguishing behaviors across different platforms.
- Utilize insights gathered to refine strategies and adapt content accordingly for maximum impact.Craft compelling Arabic copy to resonate with target audiences
**What Are We Looking For?**:
- Bachelor's degree in Marketing, Communications, or a related field.
- Proven experience as a Social Media Executive or similar role.
- Strong understanding of social media platforms, algorithms, and best practices.
- Excellent written and verbal communication skills.
- Creative thinking and the ability to generate innovative ideas.
- Strong analytical skills and attention to detail.
- Ability to multitask, prioritize tasks, and meet deadlines in a fast-paced environment.
- Experience with graphic design and video editing software is a plus.
- Passion for social media and staying abreast of industry trends.
- Flexibility to adapt to changing priorities and business needs.
- ** Native Arabic speaker is a must**
**Recruitment Process and Timeline**
**Benefits**
- Extensive learning opportunities - we offer many hard and soft skills training to help you improve and challenge yourself
- You'll be involved in customized workshops run by Kitopi Academy
- You’ll have a chance to work in an international, diverse, and inclusive environment
- You’ll be part of one of the most caring communities out there.
- Finding a chance to become a shareowner with our ESOP plan (**T&C Applies**)
- Free and unlimited access to a nutritionist because we care about you
- No Dress Code (**T&C Applies**)
- Extended maternity and parental leave
- The infamous team activities and social events bursting with fun
- Inclusive Private Health Insurance
- Up to 50% discount from Kitopi brands
- Annual leave as per the company policy
**So, what does it really mean to work at Kitopi?**
We are constantly striving to make Kitopi the best place to work, by empowering you to be the best version of yourself every day. Our company values act as our guiding principles to help ensure that everyone feels safe, included, and like they truly belong.
Along with offices in all the markets we operate in, we also believe in a “work from anywhere” policy - you get to choose the environment you operate in because we believe this will help you deliver work you're proud of.
Customer-obsessed and tech-enabled, at Kitopi, we are a team of passionate humans who are on a mission together to satisfy the world’s appetite.
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