Destination Experience Strategist

4 days ago


Riyadh, Ar Riyāḑ, Saudi Arabia Saudi Tourism Authority Full time

We are seeking a highly skilled and experienced professional to join our team as a Destination Experience Strategist at the Saudi Tourism Authority.

About the Role:

The successful candidate will be responsible for leading the creation of innovative, authentic, and immersive tourist experiences that reflect Saudi Arabia's diverse culture, history, and natural landscape.

This role requires strong experience in developing and implementing experiential marketing strategies that captivate and engage tourists, making Saudi Arabia's heritage and traditions tangible and meaningful.

Key Responsibilities:
  1. Design and Develop Destination Experiences: Lead the creation of immersive destination experiences that showcase Saudi Arabia's unique cultural, historical, and natural heritage.
  2. Collaborate with Stakeholders: Partner with local communities, cultural institutions, tourism operators, and other stakeholders to co-create culturally sensitive and sustainable experiences.
  3. Stay Ahead of Industry Trends: Stay informed about global tourism trends, emerging experience design practices, and consumer behaviour insights to ensure Saudi Arabia remains at the forefront of experiential tourism.
  4. Evaluate Experience Effectiveness: Regularly assess the effectiveness of designed experiences through customer feedback and data analysis, making improvements to optimize visitor satisfaction.
Requirements:
  • A minimum of 8 years of experience in a relevant field is required.
  • A bachelor's degree in Marketing or a related field is preferred.

Saudi Tourism Authority offers a dynamic and supportive work environment, competitive salary, and opportunities for career growth and development.



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