Growth Marketing Strategist
6 days ago
About Gathern
We are a innovative company looking for a skilled professional to lead our growth marketing efforts. Our team is dedicated to leveraging cutting-edge strategies and technologies to drive business growth.
Job Description
- Develop and execute comprehensive growth marketing plans, focusing on automation, analytics, and experimentation.
- Lead the development of customer journey maps, identifying opportunities for improvement and optimization.
- Analyze customer behaviors and data to inform strategic decisions and drive business growth.
- Collaborate with cross-functional teams to implement growth experiments and improve ROI.
- Manage and enhance our MarTech & analytics stack, ensuring proper data tracking, attribution, and automation.
Requirements
- 4+ years of experience in growth marketing, marketing automation, or CRO.
- Experience leading a team focused on growth experimentation, automation, and analytics.
- Strong expertise in CRM automation tools (Braze, MoEngage, WebEngage, Iterable).
- Deep understanding of behavioral analytics tools (Amplitude, Mixpanel, Hotjar).
- Proficiency in SQL and Python/R for growth data analysis is a strong advantage.
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