Senior Marketing Manager, Biscuit Business
3 weeks ago
We are seeking a highly skilled and experienced Marketing Manager to lead our Biscuit portfolio in the Middle East and Africa region. As a key member of our marketing team, you will be responsible for developing and executing marketing strategies that drive business growth and profitability.
Key Responsibilities- Brand Strategies: Develop long-term vision and strategies to grow the portfolio anchored in consumer needs by collaborating with key cross-functional partners.
- Drive Brand Plan: Accountable for strengthening demand profile of in-year and long-term plans.
- Innovation and Renovation: Build long-term pipeline of consumer-first and customer-centric innovation (format, flavors, beyond the core) & renovation. Proactively lead the team to drive both short- and long-term development, including product development unique for the Saudi Arabia market.
- Execution with Excellence: Lead our cross-functional team to deliver end-to-end execution excellence for the business, from commercialization all the way to customer presentation and in-market execution.
- Bring Insights and Analysis into Action: Become the champion of consumer needs, proactively monitoring brand performance along with key competitors across the market. Work with partners to test & research ideas, converging to recommendations. Translate insights and white space opportunities to help write business cases for capex.
- Business Acumen: Lead the team to profitable growth by leveraging all levers of the P&L.
- Brand Building and In-Store Activation: Build brand equity of our Biscuits Brands in Saudi by developing remarkable creative & media working in strong collaboration with the brand team.
- Cross-Functional Leadership: Cultivate a growth mindset and strong working relationships with both internal (Sales, R&D, Supply, Revenue Growth Management, Insights & Analytics, Sales planning, E-commerce) and external partners (agencies, packaging designs).
- People Management: Lead, develop, coach, and engage the local Biscuits & Baked Snacks marketing team by building a culture of high performance & strong connections.
- Minimum of 10 years of work experience in a marketing role.
- Ability to thrive in and handle ambiguity & fast-paced environment.
- Ability to build and deliver against strict timelines.
- Ability to work with a cross-functional team and inspire agency partners.
Mondelēz International is a leading global snacking company with a portfolio of iconic brands including Cadbury Dairy Milk chocolate, Milka, Oreo, and belVita biscuits. We are committed to delivering high-quality products and exceptional customer experiences. Our company values diversity, equity, and inclusion, and we are an equal opportunity employer.
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