Market Expansion Manager

7 days ago


Riyad Al Khabra, Saudi Arabia Search | Select | Hire Talent Full time

Job Summary

We are seeking a seasoned Category Director to lead the growth of our meat division. The ideal candidate will have a deep understanding of the industry and a proven track record in both B2B and B2C markets.

Key Responsibilities

  • Develop and execute strategic plans to enhance the performance of the meat category across diverse markets.
  • Identify and capitalise on growth opportunities, building robust business models and fostering strong relationships with stakeholders.
  • Lead the development and execution of marketing strategies to drive consumer engagement and increase market share.
  • Build, mentor, and lead high-performing cross-functional teams to achieve category goals and deliver business results.
  • Collaborate with internal departments and external partners to ensure seamless execution of category strategies.
  • Monitor market trends, competitor activities, and consumer preferences to inform strategic decisions.
  • Oversight of category budgets, pricing strategies, and profitability targets, ensuring sustainable growth and cost optimisation.

Requirements

  • Minimum 20 years in the FMCG sector, with at least 15 years in the meat industry.
  • Extensive exposure to both B2B and B2C business models.
  • Strong background in marketing, business development, or a related strategic function.
  • Proven ability to lead and inspire teams, manage complex projects, and influence stakeholders across all levels.
  • Demonstrated ability to develop and implement long-term growth strategies for a competitive market.
  • In-depth understanding of the Middle Eastern FMCG market, including consumer behaviour, regulatory environment, and cultural dynamics.
  • Exceptional analytical, communication, and decision-making skills, with the ability to balance strategic priorities and operational excellence.

Qualifications

  • Bachelor in Business Administration, Marketing, or a related field.
  • International experience in diverse and multicultural environments.


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