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Senior Market Research Manager
2 months ago
About the Role
We are seeking a highly skilled Senior Market Research Manager to join our team at Splonline. As a key member of our marketing and PR department, you will be responsible for designing, administering, and interpreting surveys, experiments, focus groups, polls, market research, sales data, and other consumer opinion collection methods.
Key Responsibilities
- Collaborate with data analysts to translate consumer data into actionable insights that inform business decisions and drive revenue growth.
- Develop and maintain strong relationships with clients and vendors to deliver high-quality consumer information that meets their needs and expectations.
- Participate in building industry benchmarking to forecast market risks and opportunities, and develop mitigation plans to protect Splonline's market positions.
- Review market landscape, forecast market dynamics trends, and competition, and suggest marketing strategies that leverage objective market insights.
Requirements
- 4+ years of experience in market research or a related field.
- Proven track record of delivering high-quality research insights that inform business decisions.
- Strong analytical and problem-solving skills, with the ability to communicate complex data insights to non-technical stakeholders.
- Excellent communication and interpersonal skills, with the ability to build and maintain strong relationships with clients and vendors.
What We Offer
As a Senior Market Research Manager at Splonline, you will have the opportunity to work with a talented team of marketing and PR professionals to drive business growth and success. We offer a competitive salary and benefits package, as well as opportunities for professional development and career advancement.