Digital Marketing Strategist

2 weeks ago


Jeddah, Makkah Province, Saudi Arabia IBIS Full time
Job Description

Company Overview

IBIS is a leading hospitality company with a strong presence in the industry. Our mission is to provide exceptional customer experiences and drive business growth through innovative marketing strategies.

Job Summary

We are seeking a highly skilled Digital Marketing Strategist to join our team. The successful candidate will be responsible for developing and executing marketing plans to drive business growth and improve customer engagement.

Key Responsibilities

  • Marketing Strategy
    • Develop and execute integrated marketing plans to drive business growth and improve customer engagement.
    • Conduct market research and analysis to identify trends and opportunities.
  • E-commerce Management
    • Manage and optimize the hotel's e-commerce platform to improve online sales and customer engagement.
    • Develop and implement strategies to improve website user experience and conversion rates.
  • Digital Media Management
    • Manage and optimize the hotel's digital media presence, including social media and online advertising.
    • Develop and implement strategies to improve brand awareness and customer engagement.
  • Reporting and Analysis
    • Monitor and analyze key performance indicators (KPIs) to measure the effectiveness of marketing campaigns.
    • Provide regular reporting and insights to stakeholders to inform business decisions.

Requirements

  • Strategic Thinking
    • Ability to develop and execute marketing strategies that drive business growth and improve customer engagement.
  • Data Analysis
    • Ability to collect and analyze data to inform marketing decisions and measure campaign effectiveness.
  • Social Media Marketing
    • Ability to develop and implement social media marketing strategies to improve brand awareness and customer engagement.
  • Customer Relationship Management
    • Ability to develop and implement customer relationship management strategies to improve customer engagement and loyalty.


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