Brand Manager
4 days ago
We're Haleon, a world-leading consumer health company.
Our MissionWe're shaping the future of everyday health for billions of people.
By growing and innovating our global portfolio of category-leading brands, we're achieving it in a unique way.
A combination of deep human understanding and trusted science.
Key Responsibilities:
- Develop and execute consumer communication strategies to connect with consumers.
- Accountable for brand KPIs such as market share, sales, brand equity, penetration, and brand P&L.
- Plan, manage, and optimize Advertising & Promotion budget to support brand strategies.
- Develop Annual Brand Plans (ABP/RGM) with a focus on consumer and collaboration with Expert, ComEx teams.
- Conduct periodic brand performance tracking through retail audit and equity studies.
Required Skills and Qualifications:
• A university degree or equivalent.
• At least 3 years' experience in FMCG Marketing, two of which is in brand management.
• Strong communication and interpersonal skills.
• Proven record of performance.
• Strong understanding of Digital Platforms and KPIs.
Benefits:
• Agile working culture.
• Diversity, Equity and Inclusion.
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