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Digital Brand Specialist

1 week ago

Jeddah, Makkah Province, Saudi Arabia MOBISENSE Full time

We are seeking a highly motivated and organized marketing professional to join our team at MOBISENSE. As a marketing specialist, you will be responsible for developing and executing comprehensive marketing strategies that drive business growth.

About the Job:

  • Develop and implement marketing strategies that align with the company's business objectives.
  • Collaborate with cross-functional teams to create cohesive marketing campaigns.
  • Analyze campaign performance metrics to inform future strategy.

Social Media Management:

  • Manage and grow the company's social media presence across various platforms.
  • Develop and implement social media content calendars to ensure consistency and engagement.
  • Monitor social media trends and competitor activities to stay ahead in the industry.

Content Creation:

  • Develop and produce high-quality marketing materials, including blog posts, newsletters, and case studies.
  • Collaborate with designers and developers to ensure a consistent brand voice across all touchpoints.
  • Communicate the company's innovative solutions effectively to target audiences.

Event Coordination:

  • Plan and coordinate participation in industry events, conferences, and exhibitions.
  • Design and execute promotional activities for product launches or showcases.
  • Develop event-related materials, including brochures, booth designs, and presentations.

Market Research & Analysis:

  • Conduct market research to identify emerging trends, customer needs, and competitive dynamics.
  • Use data insights to refine marketing strategies and identify new opportunities for growth.

Digital Marketing:

  • Develop and execute digital marketing campaigns, including SEO, SEM, email marketing, and paid advertising.
  • Track website traffic and user engagement metrics to ensure effective online presence.
  • Maintain and optimize the company website in collaboration with the development team.

Qualifications:

  • Bachelor's degree in marketing or a related field.
  • 0–2 years of experience in marketing, preferably in the tech or startup ecosystem.
  • Excellent written and verbal communication skills in both English and Arabic (preferred).
  • Strong organizational and project management abilities.
  • Creative thinker with an eye for design and detail.
  • Experience in B2B marketing or targeting government and industrial sectors is a plus.