Marketing and Communications Lead
4 days ago
Carly | كارلي is an innovative automotive startup transforming the online car buying and selling experience. Our mission is to provide a seamless, transparent process for customers looking to buy or sell cars. We are committed to delivering exceptional customer experiences and building long-term relationships with our customers.
We are seeking a talented Marketing and Communications Lead to help us achieve our goal of becoming the leading online car buying and selling platform. This is an exciting opportunity to join our team and contribute to the success of our company.
Responsibilities:
- Develop and Execute Marketing Plans: Develop comprehensive digital marketing strategies to drive traffic and conversions on our online platform.
- Campaign Management: Manage paid and organic campaigns across digital channels (SEO, SEM, social media, email) to increase brand visibility and customer engagement.
- Content Creation: Collaborate on content production (blogs, social posts, videos) to resonate with car buyers and sellers.
- Analytics & Optimization: Use data to track campaign performance, refine strategies, and optimize ROI.
- Customer Acquisition & Retention: Drive lead generation and customer retention through targeted campaigns and engagement initiatives.
- Collaboration: Work with sales, product, and customer service teams to align marketing efforts with business goals.
Qualifications:
- Bachelor's degree in Marketing, Business, or related field.
- 3+ years of experience in digital marketing, preferably in e-commerce or automotive.
- Expertise in SEO/SEM, social media marketing, and analytics tools (Google Analytics, Facebook Ads Manager, etc.).
- Creative, data-driven, and strategic thinker.
- Excellent communication and project management skills.
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