Brand and Demand Generation Specialist
5 days ago
The Brand and Demand Generation Specialist will be responsible for creating and executing a comprehensive marketing strategy that drives business growth and customer engagement. This role requires a strong understanding of marketing principles, excellent communication skills, and the ability to work collaboratively with cross-functional teams.
Key Responsibilities- Develop and execute a marketing strategy that aligns with business objectives.
- Manage and maintain the company's online presence, including website, social media, and email marketing.
- Collaborate with internal stakeholders to develop marketing materials, such as brochures, flyers, and presentations.
- Design and implement targeted lead-generation strategies to support sales objectives.
- Work closely with the sales team to ensure marketing efforts are aligned with conversion targets.
- Track and analyze key marketing metrics, including lead quality, conversion rates, and ROI.
- Education: Bachelor's degree in Marketing, Business Administration, or a related field.
- Experience: Minimum 5+ years in marketing, preferably in off-plan residential real estate.
- Strong expertise in digital marketing, CRM platforms, lead generation, and campaign optimization.
- Proficiency in Google Ads, Facebook Ads, LinkedIn Ads, Instagram, YouTube, SEO, SEM, and content marketing.
- Excellent leadership, communication, and stakeholder management skills.
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