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Brand Voice Specialist

2 weeks ago

Riyadh, Ar Riyāḑ, Saudi Arabia Bold Full time

Job Title: Senior Copywriter

About Us

We're Bold, a leading agency dedicated to delivering innovative marketing solutions. We're seeking a talented Senior Copywriter to join our team and help us create engaging content that resonates with our target audiences.

Key Responsibilities:

  1. Create impactful copy for our clients' marketing materials, including advertisements, websites, social media, email campaigns, and more.
  2. Develop and maintain a consistent brand voice and tone across all marketing channels.
  3. Collaborate with our design, marketing, and creative teams to produce cohesive and strategic content that meets our clients' objectives.
  4. Review and refine copy to ensure accuracy, clarity, and maximum impact, producing error-free content.
  5. Conduct market and audience research to inform copywriting decisions and ensure our content aligns with our clients' target audience preferences and trends.
  6. Participate in brainstorming sessions and contribute to the development of creative concepts and campaign ideas.
  7. Manage multiple writing projects simultaneously, ensuring timely delivery of high-quality content that meets or exceeds expectations.
  8. Implement feedback from clients and team members to refine and enhance the copy, ensuring that it aligns with project goals.

Additional Responsibilities:

  • Stay updated on industry developments, trends, and best practices in copywriting, content creation, and digital marketing.
  • Support the development of content strategies that align with marketing goals, brand positioning, and audience expectations.
  • Contribute to the creation of clear and concise creative briefs that guide the creative process.
  • Maintain a library of copy assets, ensuring easy access for future projects and consistency across content.
  • Contribute to campaign rollouts by providing timely, relevant copy that supports overall campaign objectives.

Required Skills and Qualifications:

  • Proven writing skills with the ability to create engaging, persuasive, and concise copy.
  • Creativity and ability to generate unique ideas and creative concepts that capture the attention of target audiences.
  • Attention to detail to ensure all copy is accurate, consistent, and adheres to brand guidelines.
  • Research skills to conduct market and audience research and align copywriting with audience preferences, trends, and needs.
  • Excellent communication and collaboration skills to work effectively across teams and with designers, marketers, and other creatives.
  • Time management skills to manage multiple writing projects efficiently and meet deadlines without compromising quality.
  • Awareness of current trends in copywriting, content marketing, and digital media.
  • Proficient editing and proofreading skills to maintain high standards and accuracy across all written materials.
  • 5+ years of experience in copywriting, ideally within creative services, advertising, or content creation.
  • Bachelor's degree in English, Journalism, Communications, or a related field. Additional certifications in copywriting or content creation are a plus.