Plg Sr Backend Engineer

**About Lucidya**:
Lucidya empowers brands to unlock the power of customer intelligence across the Middle East and beyond. As part of our **Product-Led Growth (PLG)** strategy, we are building frictionless, self-serve experiences that accelerate adoption, engagement, and long-term success.

The **PLG Squad** drives this mission, creating onboarding journeys, trial-to-paid conversions, in-app growth loops, and customer experiences that directly impact **growth and retention**.

Joining this team means working on **high-impact, customer-facing projects** that shape Lucidya’s global expansion and PLG success.

**Role Overview**:
As a **Backend Engineer / Lead**, you will architect, scale, and optimize the backend foundations of **Lucidya Light’s PLG product**. Your work will power experimentation, self-serve onboarding, trial-to-paid conversions, and retention loops at scale.

You will lead a team of backend engineers, design resilient systems, and ensure the infrastructure supports **fast, data-driven product experiments** and smooth end-to-end user experiences.

**Key Responsibilities**:
**Team Leadership**
- Lead, mentor, and manage backend engineers, fostering collaboration, accountability, and continuous improvement.
- Establish best practices for backend development, code reviews, and testing standards.

**PLG-Driven Development**
- Guide the team to build backend systems that enable self-serve onboarding, trial-to-paid conversions, and retention loops.
- Support experimentation with feature flags, A/B testing, and PLG metrics instrumentation.

**System Architecture**
- Design and implement robust, scalable backend architectures optimized for rapid iteration and growth experiments.
- Identify bottlenecks and optimize system performance, scalability, and reliability.

**Cross-Team Collaboration**
- Work closely with Product Managers, Frontend Developers, and Designers to align backend capabilities with PLG goals.
- Ensure seamless integrations, secure APIs, and smooth data flows.

**DevOps & Reliability**
- Oversee CI/CD pipelines, deployment processes, and system monitoring/recovery.
- Continuously improve infrastructure to support growth and experimentation.

**Innovation & Growth**
- Stay current with backend technologies and PLG best practices.
- Introduce frameworks, tools, and processes that improve developer velocity and user experience.

**Requirements**:
**Education & Experience**
- Bachelor’s degree in Computer Science, Software Engineering, IT, or equivalent.
- **5+ years** of backend development experience (overall 7-8 years).
- **2+ years** in a leadership or team lead role.
- Proven track record of shipping scalable backend systems in SaaS or PLG contexts.

**Technical Expertise**
- Strong expertise in **Python** and **Ruby on Rails**.
- Solid experience with **SQL & NoSQL databases** (Postgres, Redis, Cassandra).
- Knowledge of **RESTful APIs**, microservices architecture, and distributed systems.
- Familiarity with **cloud platforms** (AWS, GCP, Azure).
- Experience with version control systems (**Git**).

**Nice to Have**
- Exposure to PLG initiatives or growth-oriented engineering work.
- Background in **full-stack development** (ReactJS).

**Soft Skills & Mindset**
- Excellent problem-solving, organizational, and leadership abilities.
- Strong collaboration skills to work effectively with Product, Frontend, and Growth teams.
- Growth-oriented mindset with focus on experimentation, scalability, and impact.

**Benefits**

**Why Join Us**:
Lead the **backend architecture** of a high-growth PLG product with global reach.
Empower teams with scalable systems that directly impact **user adoption and retention**.
Collaborate across Product, Engineering, and Growth to fuel **data-driven decisions**.
Attractive compensation, ESOPs, and the opportunity to build the engine of **Lucidya’s growth**.