Brand Management Sr. Manager
6 days ago
**Responsibilities**:
- Develop and implement a comprehensive brand strategy that resonates with target audiences and aligns with business objectives.
- Lead brand positioning, messaging, and creative direction across all marketing channels.
- Oversee the development of brand campaigns, ensuring they effectively communicate the Club’s values and offerings.
- Conduct market research and competitive analysis to identify trends, insights, and opportunities for brand growth.
- Collaborate with cross-functional teams, including marketing, communications, and events, to ensure brand consistency.
- Manage relationships with external agencies and vendors to execute marketing initiatives and campaigns effectively.
- Monitor and track brand performance metrics, leveraging insights to optimize marketing strategies and initiatives.
- Foster a culture of brand advocacy within the organization, providing training and resources to empower employees as brand ambassadors.
- Create presentations and reports for senior management to communicate brand performance and strategic initiatives.
- Lead and mentor a team of brand professionals, fostering growth and development.
**Requirements**:
- Bachelor's degree in marketing, business, or a related field; Master's degree is a plus.
- Minimum of 7 years of experience in brand management or marketing, ideally in sports, entertainment, or a branding agency
- Proven track record of developing and executing successful brand strategies.
- Exceptional analytical and strategic thinking skills, with the ability to interpret data and translate it into actionable insights.
- Excellent communication, presentation, and interpersonal skills.
- Strong leadership skills with experience in managing and mentoring a team.
- Creative mindset with an eye for innovative marketing solutions.
- Proficiency in digital marketing and familiarity with social media platforms and tools.
- Ability to work collaboratively in a fast-paced and dynamic environment.
- Passion for sports and a strong understanding of the sports industry landscape.
**Benefits**
- Health Insurance Coverage
- Paid Leave
- Remote Work Opportunities (where applicable)
- Professional Development and Training
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