Category & Channel Development Manager KSA

3 days ago

Jeddah, Makkah Province, Saudi Arabia FrieslandCampina Full time

Role of CCD Manager KSA

What We Ask
Qualifications & Experience

  • Bachelor's degree in business administration, Marketing, or related field
  • 7+ years of experience in FMCG, with at least 4 years in Trade Marketing/Category Development/Sales Operations.
  • Strong analytical skills with experience in market data tools (Nielsen, Retail Audit, Shopper Insights).
  • Proven experience in sales forecasting, trade spend management, and operational excellence.

What We Offer
At FrieslandCampina, you'll immerse yourself in a unique, globally connected culture, where collaboration with colleagues across all our businesses is part of daily life. Alongside a competitive salary and comprehensive benefits package, we're dedicated to your ongoing development, offering abundant opportunities for hands-on learning. Our informal, friendly environment fosters teamwork with passionate professionals who share your drive for excellence. At FrieslandCampina, we empower you with the autonomy and confidence to make a meaningful impact — helping to nourish the world while advancing your career.

Vacancy Description
Category & Channel Development:

  • Develop and implement category growth strategies aligned with FrieslandCampina's brands objectives.
  • Analyze category trends, shopper insights, and competitor activities to identify opportunities.
  • Translate brand strategies into tailored channel execution plans for Modern Trade, Traditional Trade, E-Commerce, and Foodservice.
  • Drive category visibility, assortment, pricing, and promotion strategies across all trade channels.

Data Analytics

  • Manage data collection, harmonization, and reporting from multiple sources (Nielsen, SAP, Power BI, distributor data, trade panels).
  • Develop and automate dashboards to track sales performance, market share, pricing, and promotional ROI.
  • Conduct root-cause analyses to identify performance gaps and growth opportunities.
  • Provide regular business reviews to management with actionable recommendations.

Staying true to who you really are, that is your starting point at FrieslandCampina. Because it is precisely by embracing our differences that we can grow together. We want to create a working environment that allows all employees to bring their best and authentic selves. If who we are suits you, but you're not sure if you're the best fit for the role, we still encourage you to apply so we can help you find the role that fits you best.

Team Details
Cross-functional Collaboration:

  • Work closely with Marketing, Supply Chain, Finance, and Sales teams to ensure alignment and flawless execution.
  • Act as the key link between commercial strategy and field execution.
  • Partner with distributors/retailers to drive joint business planning and category growth.

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