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Senior Media Planner
4 weeks ago
The Job Description:
- The ATL Media Planner is expected to be data driven, insights lead and a creative thinker, who strives to make meaningful impact on the business.
- This role demands confidence, presence and the skills to make a meaningful impact. Never just taking and executing orders Zenith Planners are expected to direct, inspire and add value at every turn.
- A high level of collaboration, a willingness to teach others and a real desire to push the boundaries is what will be expected.
- In addition, this role requires a high degree of accountability and responsibility over the digital media investments we are entrusted to manage.
- Some working outside the standard working hours may be necessary.
Daily Activities:
- Produce TV, radio and print plans
- Chat the outdoor planner for OOH plans
- Produce reach curves and optimization analyses for strategic input
- Provide guidance and analysis on the best performing titles, channels, programs and stations for optimal delivery.
- Obtaining Media Schedule approvals from clients
- Chase outstanding creative compiling and delivering Proof of Life documents.
- Attend internal and external client status meetings
- Managing the CE's and PO process and ensuring this accurately tracked and monitored with the buyers.
- Produce and deliver Post Campaign Reports
- Respond to Global Report Requirements
- Maintain a good relationship and understanding of media owner platforms
Qualifications:
- Telmar Advanced
- Excel Intermediate
- Power Point Intermediate
Experience:
- At least 5 years of ATL media planning
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