Digital & Marketing Manager
4 days ago
Why work for Accor?
We are far more than a worldwide leader. We welcome you as you are and you can find a job and brand that matches your personality. We support you to grow and learn every day, making sure that work brings purpose to your life, so that during your journey with us, you can continue to explore Accor's limitless possibilities.
By joining Accor, every chapter of your story is yours to write and together we can imagine tomorrow's hospitality. Discover the life that awaits you at Accor, visit https://careers.accor.com/
Do what you love, care for the world, dare to challenge the status quo #BELIMITLESS
Job Description
We are seeking an innovative and results-driven Digital & Marketing Manager to join our dynamic team in Makkah, Saudi Arabia. As a key member of our organisation, you will be responsible for developing and implementing comprehensive digital and traditional marketing strategies to drive brand awareness, customer engagement, and business growth.
- Develop and execute integrated marketing strategies across digital and traditional channels
- Lead the implementation of crucial digital marketing initiatives, aligning with global and regional strategic goals
- Manage the organisation's presence on various social media platforms to maximise online exposure and engagement
- Collaborate with the Marketing Communications team to create compelling digital campaigns and content that enhance customer experience and brand interaction
- Oversee website content management and optimisation to improve user experience and conversion rates
- Work closely with Revenue and Distribution departments to ensure seamless product and service delivery that maximises customer engagement and conversion
- Analyse marketing performance metrics and prepare reports to inform data-driven decision-making
- Stay abreast of digital marketing trends and emerging technologies to maintain a competitive edge in the market
- Manage and mentor a team of marketing professionals, fostering a culture of innovation and excellence
- Develop and manage marketing budgets, ensuring optimal resource allocation and ROI
- Bachelor's degree in Marketing, Digital Marketing, or a related field; Master's degree preferred
- Minimum of 5 years of experience in digital marketing roles, with a proven track record of successful campaign management
- Extensive knowledge of digital marketing channels, tools, and best practices
- Strong analytical skills with experience in using data to drive marketing decisions and demonstrate ROI
- Proficiency in digital marketing tools, analytics platforms, and content management systems
- Excellent understanding of SEO, SEM, and social media marketing strategies
- Demonstrated ability to develop and implement strategic marketing plans
- Strong leadership and team management skills
- Exceptional communication and interpersonal skills, with the ability to collaborate effectively across departments
- Experience in brand management and adherence to brand guidelines
- Ability to work in a fast-paced environment and manage multiple projects simultaneously
- Fluency in English; knowledge of Arabic is a plus
In 1-2 sentences, introduce the team, property or office environment in a way that reflects the culture
Note: Customization may be included for any specific local or legislative requirements, such as work permits.
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