Marketing Manager
2 weeks ago
Key Tasks:
Develop long term and annual Marketing Plans and budgets for the shopping centre under the direction of the Regional Marketing Manager.
Monitor and control the budget expenditures on a monthly basis and ensure that all MAFI accounting procedures are strictly adhered to.
Oversee and provide monthly Variance Reports to the Regional Marketing Department.
Oversee Customer Service staff and ensure service initiatives are implemented in the centre, including tenant relations.
Handle Customer focus groups, manage a process to handle complaints, and train customer service staff.
Organize and coordinate annual consumer research for the shopping centre under the direction of the Regional Marketing Manager.
Use that research to improve the Marketing Program and positioning of the centre.
Develop and implement a professional and comprehensive Public Relations plan which will be detailed in the Annual Marketing Plan. Work with the required professionals in this field to help gain favourable coverage for the centre.
Establish good working relations with the media and key community groups.
Set up an organized forum for retailer communication such as Retailer Advisory Committee monthly meetings, Annual General meetings, and category meetings, providing regular feedback and distributing minutes to retailers as well as the Regional Marketing department.
Plan and coordinate a consistent advertising campaign that is appropriate and reflective of the centre's brand under the direction of the Regional Marketing Manager.
Ensure all advertising, signage, and marketing collateral is consistently within the creative positioning and template.
Plan a cost-effective media plan under the guidance and direction of the Regional Marketing Manager.
Plan and execute a program of special events and promotions, focusing on gaining customer engagement.
Language Requirements:
Arabic - Fluent / Excellent
English - Good
Any
Have Driving LicenseAny
Job Skills:
- College or university degree with specialization in Marketing / PR.
- Over 3 years experience in events, PR or Marketing.
- Good communication skills (written and verbal) in Arabic and English.
- Computer literate.
- Sound financial skills.
- Strong organizational and analytical skills.
About The Company:
Majid Al Futtaim Fashion is a subsidiary company within the Majid Al Futtaim Ventures portfolio, part of the Majid Al Futtaim Holding. In partnership with internationally renowned designer Liz Claiborne, MAF Fashion's portfolio boasts brands such as Jane Norman, Monet, Mexx, Fat Face, Liz Claiborne, Juicy Couture and Hoss Intropia. MAF Fashion has approximately 90 retail outlets across the Middle East comprising of stand-alone stores as well as store within store concepts.
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