Marketing Manager

2 weeks ago

Jeddah, Makkah Province, Saudi Arabia LVMH Full time

CONTEXT:

LVMH Beauty activities benefit from exceptional dynamism that relies on both the longevity and development of key lines, and on the boldness of new creations.

The brands cultivate what makes them unique and is guaranteed to make them stand out for their devotees in a highly competitive global market. The success of the Perfumes & Cosmetics division depends on finding the right balance between major historic Houses such as Parfums Christian Dior, Parfums Givenchy and Guerlain, and young brands with strong potential like Benefit Cosmetics, Fresh and Make Up For Ever…

All are driven by the same values: a quest for excellence, creativity, innovation and perfect mastery of their image.

LVMH Beauty Middle East manages 11 different brands including Parfums Christian Dior, Guerlain, Make Up for Ever, Givenchy, Kenzo, Loewe, Acqua Di Parma, Benefit Cosmetics, Fenty, Fresh & MFK. LVMH Beauty Middle East oversees an area of 47 countries in the Middle East, Europe, Africa, and India with subsidiaries and agents' structures.

MAIN RESPONSABILITIES:

  • Lead & implement 360° marketing plans , adapting regional strategies and calendar for Saudi market.
  • Lead and mentor the local marketing team, ensuring high performance and professional development.
  • Develop and execute trade marketing initiatives consistent with regional guidelines, collaborating with retailers to maximize visibility.
  • Propose comprehensive set of elements for trade marketing/merchandising plan properly calibrated on a door by door basis
  • Ensure OTIF execution of all operational plans (On Time In Full) in line with regional marketing guidelines
  • Ensure that all operational deadlines are met
  • Ensure high end production and implementation of all animation elements
  • Ensure that all the assets (eg POSM, TOAs, …) of 360 animation plan are on time in store
  • Ensure implementation of merchandising updates
  • Ensure commitment and alignment of all teams (BA, sales team, retailers' staff) at local level. Propose / organized required initiatives.
  • Propose and organize dispatch of POSM at local level
  • Develop local activation tools when needed
  • Collaboration with regional PR team on specific local activations such as outdoor events
  • Manage PR activations and events, ensuring strong media and community engagement.
  • Monitor brand performance, track ROI, and optimize marketing spend for maximum impact.
  • Own the local A&P budget, ensuring efficient resource allocation and financial tracking.
  • Spread understanding of marketing plans internally and externally at local level
  • Provide regional with local insights, needs, constraints. Monitor competitor's activities.

PROFILE

  • Minimum 4/5 years of experience in operational marketing, ideally in cosmetics in the luxury industry
  • University degree in business or marketing
  • Strong expertise in 360° marketing, trade marketing, and digital
  • In depth understanding of brand strategy / DNA
  • Sense of excellence / overachievement
  • Interpersonal and communication skills .
  • Financial skills to handle the local A&P budget.
  • Energetic and self-motivated performer with the ability to work in a fast paced work culture within a team that promotes a good sense of fun.
  • Demonstrate experience in implementing marketing project, with high level of reliability.
  • Leadership and autonomy
  • Regular trips across the region
  • Fluent in English & Arabic

What Can We Offer?

A challenging role in a fast moving, ambitious environment, with daily learning opportunities and passionate team members.

As part of LVMH we offer career opportunities with a worldwide presence and continuous growth within 75 distinguished Houses.

#J-18808-Ljbffr

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