Country Brand Manager
6 days ago
**Company description**
Come help us create a better everyday life for the many people. That’s the IKEA vision. We do that by offering a wide range of home furnishings with good design and function at prices so low that as many people will be able to afford them.
**Job description** Purpose**
As a Country Brand Manager you help, develop and implement effective brand-building strategies. You’ll brainstorm ideas to meet sales and marketing objectives, help execute plans and report on campaign results.
**Accountabilities**
As the a Country Brand Manager, you are accountable to oversee the following:
- Meet with stakeholders to determine brand objectives and strategies
- Research markets and study the company’s brand
- Present and execute creative ideas for marketing activities
- Help develop and optimize marketing campaigns (product launching and promotion)
- Coordinate sales, product development and other teams
- Track budgets with an eye towards maximizing gains and reducing costs
- Analyze industry, competition and market trends
- Prepare reports on brand performance and sales
- Assists in developing and executing promotional initiatives to profitably increase consumption within budgeted parameters.
**Qualification** Qualifications**
For the role a bachelor’s degree or an equivalent is preferred.
**_ Experience_**
Minimum of 5 years of operational experience and management experience in a retail environment.
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