Digital and Social Media Specialist
3 days ago
**Digital & Social Media Specialist**
**Job Summary**:
As a mid-level social media specialist with minimum 4 years’ experience, you must be digital oriented following all digital trends and technologies with a very good understating of online lead generation. You will be responsible to develop and implement digital and Social Media strategy for the companies’ group brand in order to increase our online presence, ensuring high levels of web traffic and customer engagement.
**Responsibilities**
- Ability to conceptualize, brainstorm and plan ongoing social and digital content and campaigns in both English and Arabic
- Experience in content development.
- Create, edit timely and engaging weekly and monthly compelling content plans and calendars for the planform used and intended audience
- Day to day content management of social media platforms, scheduling and publishing all content on all platforms.
- Oversee daily engagement within social media communities to add value and stimulate conversation with and among customers.
- Attend events when required for live coverage on all social media platforms
- Work alongside with determent head and designers to help create content that educates and entertains our audience.
- Creating consistent, meaningful captions and content on all social media platforms, including writing and editing social media posts
- Staying up to date on best practices and emerging trends in social media.
- Experience in brand development, brand awareness and all online reputation
- Content management (including website and other platform)
- Plan and execute all digital marketing, including SEO, SEM, SMM, marketing database, SMS, and display advertising campaigns to generation of inbound traffic.
- Work directly with influencers to plan posts or campaigns and ensure content is consistent with the management goals
- Track and analyze competitors’ online presence
- Search, participate and report business related directories
- Communicate with online and digital agencies.
**Qualifications**
- B-to-B and B-to-C experience
- Excellent writing and communication skills
- Strong results-orientation
- Fluent bilingual English and Arabic
- Good understanding of how to use online digital marketing tools and techniques to increase brand equity and achieve targets
- Hunger to achieve ambitious targets
Skills & Characteristics:
- Al least 4 years’ experience in online digital channels
- Bachelor degree in Marketing (preferred)
- IT, marketing, Journalism and/or relative background
- Social Media content management
- Strong knowledge in SEO & SEM and how to optimize it.
- Omnichannel basic experience
- Creative content creation
- Strong knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, snapchat, Tiktok and other social media best practices
Ability to commute/relocate:
- Jeddah: Reliably commute or planning to relocate before starting work (required)
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