Conference & Events Sales Executive (Saudi
4 weeks ago
Welcome to IHG. Now that you’re part of our family, let’s explain the role you will play. What’s the job?
At Crowne Plaza we look for people who are dynamic, confident and ambitious; people who excel in their role and help our guests succeed too.
Sales Executive
Your day-to-day
People
- Manage day-to-day personal sales activities, including a stream-lined business/deals/contracts/events handover to all concerned parties in sales and other departments.
- Participate and support sales team in implementing sales strategies.
- Participate in training new sales colleagues.
- Work in close coordination with other departments to ensure best service is offered to all hotel guests.
- Carry out daily administrative / reporting tasks required i.e. forecasts, sales activity, productivity, and other duties and special projects as assigned. Analyse any variance on production for all accounts managed, plan and implement corrective action as required.
- Promote teamwork and quality service through daily communication and coordination with other departments.
Financial
- Achieve budgeted revenues and personal sales goals and maximise profitability. Participate in the execution of the departmental plan, the hotel marketing plan, business plan.
- Create and implement personal sales plans, support the department director and sales team in executing tactical plans that drive measurable incremental occupancy, increase average rates, increase volume, food and beverage and banquet sales.
- Generate revenue from sponsorships when applicable throughout the hotel and in all opportunities, focus on renting out all vacant venues with the highest returns.
- Establish customer base of individuals, organisations, associations, social and/or corporate businesses through direct sales activities to secure business for the hotel and ensure that total revenue goals are met or exceeded.
- Develop and maintain relationships with key clients, all major business sources, and all international and regional distribution channels to further develop opportunities for all hotel products.
- Produce daily, weekly, and monthly reports and sales forecasts to analyse current/potential market and sales trends, coordinate activities to increase revenue and market share and monitor personal performance to ensure actual sales meet or exceed established individual and departmental financial goals.
- Negotiate food and beverage prices, function space, and hotel services within approved departmental booking guidelines.
Guest Experience
- Provide guests with information (example: loyalty programmes, area attractions, restaurants, facility information) to enhance guest experience.
- Arrange and conduct off-site presentations and site inspections for potential customers. Entertain customers in accordance with established company and hotel policies and guidelines.
- Develop and maintain relationships with key clients and outside contacts in order to produce corporate, governmental, group and/or convention business, including rooms, food & beverage, and catering/banquet sales.
- Conduct banquet and catering facility tours and entertain clients to enhance the guests’ meeting/banquet experience.
- In the pre-event planning process, consult with the meeting planners to identify optimal meeting room configuration, recommendation on meeting/break flow, menu planning, food and beverage coordination, table arrangements, decoration options, etc. to improve meeting efficiency and productivity.
- Arrange all details of meetings and conventions to include room set-ups, staging, lighting, audiovisual, traffic flow, menus, décor, entertainment, group room blocks, transportation, billing instructions and VIP services.
- Meet with each meeting planner daily to debrief on daily events, review consumption, bill and any exceptions to contracted billing and review estimates of final billing.
- Plan and conduct pre-event and post-event meetings with clients and catering staff to determine potential enhancements to the guest experience.
- Analyse and action against client satisfaction surveys to improve services.
Responsible Business
- Coordinate safety and security initiatives to ensure meetings flow smoothly with mínimal interruptions or problems. Coach and advise clients on meeting options and alternatives that potentially reduce waste, save energy and have a mínimal impact to the environment.
- Develop awareness and reputation of the hotel and the brand in the local community.
- Perform other duties as assigned. May also serve as manager on duty.
Accountability
1) Achieve budgeted revenues and personal sales goals and maximise profitability.
2) Produce daily, weekly, and monthly reports and sales forecasts to analyse current/potential market and sales trends.
3) Develop and maintain relationships with key clients, all major business sources, and all international and regional distribution channels to further develop opportunities for all hotel products.
4) Develop
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