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Digital Manager
2 weeks ago
On behalf of our client, we are looking to hire a **Digital Manager**.
**Job Summary**
Digital Manager is responsible for overseeing the development and implementation of digital marketing strategies to increase brand awareness, customer engagement, and sales through various digital channels.
**Responsibilities**
- Performance Media Strategy: User Acquisition & Engagement, Leads, Data Enrichment and Boost of New Channels
- Lead media advertising agency team
- Working closely with Marketing and Digital team to run efficiencies across all media spent, with focus on performance media but covering all levels of the funnel (awareness, consideration, conversion)
- Main touchpoint with media partners and Regional Agency for Performance Media: Google UAC, Search, Meta, Tiktok, etc
- Manage Paid Media Budget
- Manage Media Performance and Attribution Reports
- Media Budget Optimization Media Funnel activation (WO, EE, H/L Growth and WB)
- Media Affiliation
**Requirements**:
- Bilingual: Fluent in English & Arabic
- 3 to 5 years experience in management roles
- 7 years experience in Marketing
- Saudi or any nationality with Valid Saudi Iqama
- KPIS: Installs, %Paid over all digital couponing generated, CPI, CPA, CPC and others, CAC, ROAS, ROMS, ROI, Downloads, Redemptions, CHURN, Frequency
**Skills**:
- Leadership, Planning, Decision Making, Data-Driven
- SEO/SEM, Google Ads Full stack, ASO, META Business Manager experience.
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