Account Director, Communications Advisory

2 months ago


الرياض, Saudi Arabia APCO Worldwide Full time

**Job Description**:
**The Role**:
The Account Director is primarily responsible for managing client relationship(s), client projects by supervising project teams and delegate projects and tasks effectively. The Account Director (AD) is responsible for identifying the strategy which supports the client’s objectives, develops communication plans, properly scoping and pricing of work, as well as managing work activities and resources within agreed upon budgets. The AD will support different clients with a focus on destination marketing, travel and tourism sectors. The Account Director should identify and pursue opportunities for new business, show demonstrated strategic abilities, and have strong written and verbal communication skills.

**Primary Duties and Responsibilities**

Account Director Duties:

- Manages independently Client relationships to build confidence in APCO as a trusted business partner, while preserving APCO’s interest in the business relationship
- Organizes teams around business development opportunities and manage proposal process ensuring quality of thinking, APCO’s work standards, and accurate scoping of work
- Develops positive reputation and has visibility in within the APCO network and be viewed as a thought leader in the market
- Establishes strong network across APCO and engages in productive exchanges with colleagues to promote knowledge sharing and business opportunities
- Leads confidently internal and external client meetings, offering knowledgeable observations and suggestions; establishing credibility by insights shared; encouraging and motivating others to communicate ideas
- Serves as principal client contact; knows when to leverage senior level relationships within APCO to further build the relationship within the client organization
- Networks actively to identify new business prospects as routine activity
- Demonstrates consistently APCO’s values in all interactions with colleagues, vendors and clients
- Proactively identifies external meetings and trainings to attend to enhance sector knowledge and contacts
- Demonstrates an understanding of effective project management, can effectively address issues, and understands how managing account engagements tie to APCO’s business success and makes changes as necessary to improve account performance
- Participates in annual business planning, forecasting opportunity with clients managed
- Takes ownership and actively engages in team member development; demonstrating thoughtful planning to increase individual skill sets by setting smart objectives
- Meets or exceeds assigned utilization/AIP targets
- Demonstrates performance in growing clients organically and actively pursues new opportunities with prospects
- Shares opportunities across the network looking for the best resources to service the account(s)

Client Relationship Management:

- Develops relationship of trust with clients
- Provides constructive advice and counsel about client issues and, when appropriate, to clients
- Ensures agreement with client at the outset of what can be expected and within agreed timescales
- Seeks client input to better understand needs and develops ideas for how to meet those needs
- Communicates with clients on priorities and deliverables, and ensures team is up to date and has the information required to meet client needs
- Adjusts to changes in scope initiated by client and communicates effectively to project team
- Cautions clients about possible risks or downsides to certain courses of action
- Addresses dissatisfied client or issues by remaining calm and professional
- Anticipates clients’ needs and makes recommendations/proposals that reflect understanding of client issues
- Strives to meet and exceed client expectations and instills the same across the team
- Provides strategic communication counsel to clients, advising on messaging, positioning, and reputation management strategies to enhance brand visibility, credibility, and engagement.
- Tracks and analyze communication metrics and key performance indicators (KPIs) to measure the effectiveness of communication strategies and tactics, and provide regular reports and insights to clients.
- Adjusts to changes in scope initiated by client and communicates effectively to project team

Teamwork:

- Creates environment making all team members feel they are important contributors
- Leads by example and demonstrates respect for all colleagues ensuring team members also understand need for culture of respect
- Conducts inclusive team meetings and fosters an environment where participating is encouraged/expected.
- Communicates and shares individual and team goals
- Sets expectations for team achievements
- Demonstrates appreciation of diversity on teams, and sees this as a strength to the team

Account & Project Management:

- Manages self and team to ensure that projects are progressing on schedule as expected
- Ensures teams have skills and knowledge to deliver to clients ex


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