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Senior Content Strategist

2 months ago

Riyadh, Ar Riyāḑ, Saudi Arabia dozan Full time

We are seeking a highly skilled Senior Copywriter to lead our creative marketing content efforts at Dozan. As a Senior Copywriter, you will be responsible for developing and implementing a content strategy that drives business results and enhances our brand reputation.

  • Content Development: Research industry-related topics and identify gaps in our content to create informative and engaging content about our products and services for our audiences.
  • Copywriting: Write original copy for ads, social networks, and other marketing channels to promote our brand and products.
  • Content Editing: Edit and fact-check pieces of content generated by colleagues to ensure accuracy and consistency.
  • SEO Optimization: Use SEO practices to optimize articles and increase visibility, driving more traffic to our website.
  • Collaboration: Liaise with Designers to enrich text with visual aids, like images and charts, and shape language and tone used in sales emails, banners, and brochures.
  • Reporting: Create and oversee reports on content performance, including metrics related to web traffic and conversion rates.
  • Research: Interview clients, industry experts, and internal teams to stay up-to-date on industry trends and best practices.

Requirements:

  • Proven work experience as a Senior Copywriter, Product Copywriter, or similar role.
  • Portfolio of published articles showcasing your writing and editing skills.
  • Excellent writing and editing skills, with a keen eye for detail.
  • Hands-on experience with Content Management Systems (e.g. WordPress).
  • An ability to write creative copy for both large and small pieces of content.
  • Solid time-management skills.
  • Basic keyword search knowledge.
  • BSc in Marketing, Communications, Journalism, or a relevant field.