Brand Equity Specialist
5 days ago
Company Overview:
Nestlé Waters KSA is a leading beverage company seeking a talented Senior Brand Manager to join our team.
Job Summary:
This role will be responsible for developing and implementing marketing strategies to drive business growth and improve brand equity.
Main Responsibilities:
- Design and implement brand activations, marketing campaigns, and innovations to improve brand equity and drive business growth.
- Collaborate with cross-functional teams to develop and implement marketing strategies.
- Lead market research efforts to identify cost-effective ways to gather and understand market trends, consumer needs, and competitors' activities.
- Develop and manage content for all brand activations and marketing campaigns, promoting NW's products and supporting sales growth.
- Identify opportunities to push marketing campaigns and brand activations into the digital space and on-ground consumer engagement activities.
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