Brand Equity Specialist

5 days ago


Riyad Al Khabra, Saudi Arabia Nestlé SA Full time

Company Overview:

Nestlé Waters KSA is a leading beverage company seeking a talented Senior Brand Manager to join our team.

Job Summary:

This role will be responsible for developing and implementing marketing strategies to drive business growth and improve brand equity.

Main Responsibilities:

  • Design and implement brand activations, marketing campaigns, and innovations to improve brand equity and drive business growth.
  • Collaborate with cross-functional teams to develop and implement marketing strategies.
  • Lead market research efforts to identify cost-effective ways to gather and understand market trends, consumer needs, and competitors' activities.
  • Develop and manage content for all brand activations and marketing campaigns, promoting NW's products and supporting sales growth.
  • Identify opportunities to push marketing campaigns and brand activations into the digital space and on-ground consumer engagement activities.

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