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Brand Engagement Specialist

1 week ago

Riyad Al Khabra, Saudi Arabia Dailymealz Full time

Dailymealz is looking for a highly skilled Social Media Specialist to join its team. In this role, you will be responsible for managing social media channels, developing content strategies, and analyzing performance. You will work closely with our strategic and creative teams to create engaging content and drive growth across our social media platforms.

Main Responsibilities:
  1. You will follow local, regional, and international trends to capitalize on Dailymealz campaigns and collaborate with our graphic design team to generate eye-catching and engaging content.
  2. You will work closely with other members of the communications team to source editorial content, videos, photos, press releases, reports, etc., and translate them into creative and engaging digital content.
  3. You will pitch story ideas based on audience trends and provide insights for social framing.
  4. You will generate monthly reports on performance of social accounts and wrap-up reports on paid campaigns.
  5. You will work efficiently with design, SEO, paid social, designer trade, and content teams to generate support where needed.
  6. You will use a wide range of media to increase brand loyalty and engagement on digital platforms.
  7. You will provide creative ideas for marketing content and website content for Dailymealz promotional material and distribute it through online and offline channels.
  8. You will execute social media campaigns and track ROI for marketing campaigns.
  9. You will network with industry experts and potential clients to drive brand awareness.
  10. You will analyze the performance of all posts to optimize and enhance the performance of the posts/campaigns based on their objectives.
  11. You will report any intriguing and new insights and simultaneously raise any flags regarding recurring perceptions and concerns.
  12. You will moderate user-generated content and messages appropriately, based on company and community policies.
  13. You will ensure uniform content and tone of voice for landing pages, graphics, and other elements within the communities.
  14. You will interact through social media to public comments, posts, tweets, and mentions, responding directly to all customer concerns and providing positive engagement on Facebook, Twitter, and Instagram.
  15. You will use data to identify insights and build compelling strategies to drive positive engagement.