Trade Marketing Specialist
2 days ago
About Puig Deutschland GmbH
Job DescriptionThe Brand Manager – Niche Brands will be responsible for developing and executing trade marketing strategies, brand activations, and customer engagement initiatives tailored to the Saudi market for our niche brands.
This role involves working closely with the regional marketing team and internal stakeholders to ensure brand success, driving forecasting processes, and coordinating with agencies and suppliers.
Main responsibilities include:
- Developing and implementing marketing strategies in line with global and regional marketing strategies.
- Planning and executing on-ground activations and other customer engagement initiatives.
- Managing marketing budgets and monitoring expenditures.
To be successful in this role, you will need:
- Proven experience in trade marketing, campaign planning, and execution ideally within the retail or luxury sector.
- Hands-on experience with CRM systems and clienteling.
- In-depth knowledge of the Saudi market, including consumer behavior and cultural nuances.
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