Marketing Manager KSA
2 days ago
Overview:
We are seeking a highly skilled Marketing Manager to lead our marketing efforts in the Kingdom of Saudi Arabia. The successful candidate will have a strong background in marketing, excellent communication skills, and experience in developing and executing marketing strategies.
Key Responsibilities:
- Develop and execute the overall localized marketing plan for the Middle East that is designed to raise awareness, attract new customers and retain existing customers to Blacklane in the market and across the region.
- Develop and support in the creation and management of brand partnerships and event activations.
- Develop affiliate partnership content and monitor its performance (food & beverage, hotel, entertainment), increasing our ability to reach and convert customers through the partners' customers touch point (e.g CRM, PoS).
- Understand and support in the positioning of the brand and its communications across all channels ensuring consistent messaging.
- Support the Global PR & Communications team in the execution of the PR strategy.
- Analyze data, reports and customer life-cycles to solve problems and identify new opportunities for growth.
- Work with the wider marketing team to deliver against the department's KPIs.
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