Marketing Strategy Manager
3 days ago
Ejadah Management Consultancy is a Saudi start-up company making e-signatures easy and secure. They help companies save time and build trust online by streamlining agreement signing for everyone involved with the integration with Nafath for more security and authentication.
The Digital Marketing Manager will play a crucial role in establishing the company as a leader in digital trust through strategic content, PR efforts, and industry partnerships.
Job Description:
- Developing and executing a comprehensive digital marketing strategy to drive inbound lead generation and conversion.
- Optimizing and scaling the marketing funnel to drive high-quality inbound leads and enhance customer acquisition.
- Designing and implementing digital campaigns across SEO, SEM, content marketing, social media, and email.
- Managing paid media channels (Google Ads, LinkedIn Ads) to ensure maximum ROI.
- Overseeing the creation of key marketing assets, including website content, blogs, videos, email campaigns, and customer success stories.
Requirements:
- Minimum of 3 years of experience in a B2B SaaS growth, inbound marketing, or digital marketing role.
- Strong understanding of SaaS product design, growth strategies, and digital marketing tactics.
- Extensive experience with paid media tools (Google Ads, LinkedIn Ads) and analytics platforms (Google Tag Manager, Google Analytics); HubSpot experience is advantageous.
- Advanced analytical and quantitative skills, with a strong bias for data-driven decision-making.
- Proven ability to develop and deliver compelling messaging and positioning, including technical content.
- Solid experience in email marketing, including campaign management, automation, and contact list management.
- Fluency in both written and spoken Arabic and English.
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