Media Planning Director
4 days ago
We are seeking a highly skilled Senior Manager to join our team at Starcom Middle East. The ideal candidate will have a proven track record of delivering innovative media strategies and leading cross-functional teams.
About the RoleThe Senior Manager will be responsible for developing and executing comprehensive media plans that drive business growth and exceed client expectations.
This is a mid-senior level, full-time position in advertising, marketing, and strategy/planning with opportunities for professional development and career advancement.
- Advertising Services
- Broadcast Media Production and Distribution
- Marketing Services
Key Responsibilities:
- Understand clients' overall business and marketing objectives, displaying sound knowledge of all media, including TV, print, radio, outdoor, and online
- Work efficiently as part of an integrated team
- Be an analytical-first thinker with the ability to digest and analyze data to derive insights that lead to competitive advantages for our clients
- Expertise in all research data, including client research such as sales data, awareness tracking, and competitive data
- Be familiar with and able to sell advanced research tools
- Ability to understand media briefs and develop media strategies accordingly
- Experience in monitoring, reporting, and analyzing metrics data
- High project management and organizational skills
- Perform thorough, insightful campaign analysis, including reporting and optimization recommendations
To be successful in this role, you will need:
- A BS/MS degree in marketing or a related field
- 4-10 years of media planning and client-facing experience
- Proven ability to mentor and lead a team of planning managers
- Strong organizational skills, team player, ability to multitask and work under pressure
- Digital certifications across major platforms, including Meta (FB & IG), Google, Snapchat, Twitter, and TikTok
- Experience in business development
Starcom Middle East offers a dynamic and supportive work environment with opportunities for professional growth and development.
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