B2B Content Strategist Career

5 days ago

Makkah, Makkah Province, Saudi Arabia Agoda Full time

About Us

We're a team of innovators, problem-solvers, and creatives who share a passion for making travel easy and rewarding for everyone. At Agoda, we pride ourselves on being a company represented by people of all different backgrounds and orientations.

The Role

The Marketing Strategy Analyst (B2B Content Strategy) will be responsible for developing and executing various communication strategies aimed at B2B partners. This includes contributing to Agoda's comprehensive product marketing strategies, working on core product value propositions, optimizing content efforts and measurement tracking, crafting materials for C-suite presentations, and collaborating with stakeholders across departments.

Key Qualifications

  • Extensive Experience: A minimum of 2 years in product marketing, strategy, content marketing, or related roles—preferably in the tech industry. Experience in a B2B marketing environment is a plus.
  • Data-Driven Approach: Strong analytical skills with the ability to analyze data (SQL knowledge is a strong plus), translate data into actionable insights, and support content strategies and value propositions.
  • Innovative Problem-Solving Skills: The ability to tackle complex challenges in a non-linear fashion is essential. We seek a resourceful candidate who can effectively navigate the organization to gather necessary information and implement innovative solutions while adapting to evolving scenarios and leveraging valuable resources creatively.
  • Strong Communication Skills: Exceptional writing and verbal communication abilities, with proficiency in creating impactful and visually appealing presentations.
  • Strategic Mindset: Proven experience in developing content that aligns with business objectives and enhances brand narrative.
  • Industry and Product Knowledge: Familiarity with the tech and travel industries, with experience in the online travel agency sector being a plus.
  • Technical Proficiency: Knowledge of marketing automation tools, CRM systems, and analytics software is an advantage.

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