Job Title for Senior Content Writer
4 days ago
About the Job:
We are seeking a skilled Senior Content Writer to join our team at VML South Africa. The successful candidate will have a strong background in writing, editing, and visual storytelling.
About the Team:
You will be part of a dynamic team that is passionate about creating engaging content that drives business results. Our team is committed to fostering an inclusive and collaborative work environment that encourages creativity and innovation.
Your Key Responsibilities:
- Create high-quality, informative content for social media, marketing materials, and other digital platforms.
- Develop content strategies that align with business objectives, researching industry trends and audience needs.
- Edit copy for clarity, accuracy, and adherence to brand tone and style.
- Collaborate with design, SEO, and marketing teams to optimize content for performance and user experience.
- Maintain content calendars to ensure timely delivery of content across multiple platforms.
- Review and update existing content to keep it relevant and aligned with current business goals.
- Work with stakeholders to understand content requirements and objectives, tailoring content to specific target audiences.
- Monitor content performance using analytics tools and adjust strategies to improve engagement, reach, and conversions.
Requirements:
- Bachelor's degree in Arabic, English, Journalism, Marketing, or a related field.
- Minimum 3 years experience in content creation, writing, or development across various platforms.
- Strong writing, editing, and proofreading skills with a keen eye for detail.
- Familiarity with SEO best practices and how they apply to content development.
- Knowledge of social media platforms and content strategies.
- Excellent communication and collaboration skills.
- Able to work independently and manage multiple content projects at once.
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