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Oncology Brand Manager
2 months ago
**Summary / purpose of the position**
The Brand Manager is accountable for providing overall marketing support to Ipsen’s oncology portfolio to ensure both qualitative and quantitative results are achieved in Saudi Arabia.
**Main responsibilities / job expectations**
**Define strategic orientations according to Ipsen priorities and roadmap**:
- Provide clear guidelines about Ipsen objectives and expectations related to product strategy
- Challenge and validate proposed operation plans
- Guarantee that Partners operational plans are aligned with Ipsen strategy and be responsible for timely execution according to Ipsen Ethics and operations standards
**Follow-up of Countries and Partner’s action plans**:
- Challenge status and secure action plan execution
- Ensure promotional materials availability
- Follow-up regulatory roadmap
- Secure products’ launches and indications
**Coordinate the implementation of new product launches and support country manager in the implementation of specific potential BD projects**:
- Track timely execution of regulatory and packaging roadmap
- Implement logistic process
- Prepare launches
- Organize, train people accordingly
**Prepare, implement and follow-up Saudi Arabia medico-marketing projects**:
- Define strategic objectives of the projects
- Ensure appropriate and timely Medical Education agency deliverables.
- Liaise with KOLs
- Coordinate the scientific program design and implementation in conjunction with medical teams
- Validate attendee’s profiles, responsible for tools and materials preparation / production
- Communicate to the region progresses
- Assesses events impact
**Improve market understanding by performing market studies and making strategic recommendations accordingly**:
- Identify, recommend & brief providers
- Review questionnaires
- Challenge and present results to Ipsen Management
**Knowledge, abilities & experience**
Education / Certifications:
- Minimum educational level necessary to perform the job (High school diploma, associate degree, Bachelor’s degree, Masters, PhD)
- Scientific, medical and/or business management background (Master, Bachelor)
- MBA preferred (master’s degree in business and / or Marketing)
**Experience**:
- ** Minimum of 3 years related experience within a pharmaceutical company as brand manager.**:
- ** Oncology would be a plus.**
Languages:
- Written and spoken proficiency in English.
- Additional languages preferred.
**Key Technical Competencies Required**
- Experience in all aspects of developing and maintaining marketing strategies + proven experience in customer and market research
- Relevant experience within pharmaceutical Marketing and/or other Commercial functions, both at Affiliate and regional/global level
- Oncology experience will be a plus.
- Possesses solid communication skills, including the ability to interface across geographies and functions within Ipsen as well as with customers.
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