Oncology Brand Management

6 months ago

Riyadh, Saudi Arabia Lilly Full time

At Lilly, we unite caring with discovery to make life better for people around the world. We are a global healthcare leader headquartered in Indianapolis, Indiana. Our employees around the world work to discover and bring life-changing medicines to those who need them, improve the understanding and management of disease, and give back to our communities through philanthropy and volunteerism. We give our best effort to our work, and we put people first. We’re looking for people who are determined to make life better for people around the world.

**Job Summary**:
Oncology Brand Management - will be responsible for setting efficient brand strategy and ensuring proper planning and execution of Marketing programs to deliver unparalleled customer experience. Leverage Lilly brand perception among the oncology domain as a partner in managing patients and ensure high level of new product Launch readiness for internal and external stakeholders for upcoming pipelines in Oncology and Haematology.

The role will be responsible for leading on uncovering customer (Health Care Professionals) insights, using strategic market data and analysis to support the development of the product strategy. Further the role will be responsible for supporting the life cycle planning (strategic and marketing), messaging development, implementation, and execution of tactical plans, integrating cross functional partners and relationship management (internal and external) for successful marketing solutions in alignment with global and affiliate strategy. In addition, the individual will be responsible to engage and partner externally with the respective key stakeholders in oncology and haematology area.

**Path/Level**:
P1-P3

**Main Accountability/responsibility**

**Analysis**:
Leads External market analysis/monitoring:

- Review marketplace data and make recommendations from brand/molecule implications and actions.
- Follow-up on research in partnership with market researchers/agency as needed to investigate implications and draw conclusions.
- Communicate information about the market and insights to support with brand strategy.
- Identification of key consumer insights for brand in partnership with market research and agency partners. Develop a deep understanding of the consumer target.

Leads Internal analysis:

- Leads the marketing plan by utilizing and building upon knowledge of brand history, heritage and evolution.
- Uses analysis to understand customer insights, identify Moments of truth (MOTs), use SWOT analysis for identify opportunities and issues.

**Planning**:

- Leads and contributes to strategy development by actively participating and listening to insight generation activities across key players/ cross
- functional experts and identifying opportunities/issues.
- Leads and develop a strategic plan.
- Participate in brand planning process and meetings.
- Identifies gaps between strategy and clinical/publication/product development plans that effect the life cycle of the brand/molecule.

**Marketing Planning**:

- Leads in driving a strong and effective cross-functional planning and incorporates global and IBU (International Business Unit) direction.
- Uses knowledge of the elements of the marketing mix, other marketing understanding tools, customer journey and ‘moments of truth’ to develop local marketing plans with clear objectives.
- Identifies and applies the ‘Launch readiness framework’ to prepare for launch success in line with local market needs.
- Plans brand activities in line with local processes and policies to ensure positive customer experience.
- Removes barriers that will prohibit Lilly KSA from delivering a positive customer experience.
- Identifies the pre-market conditioning activities that may be necessary to commercialize a molecule.
- Develops a commercialization plan with guidance of global and IBU (International Business Unit)
- Uses working knowledge of standard pharmaceutical promotional practices to gain insight into short-term and future trends.
- Ensures brand tactics and insights are data driven.
- Identifies insights for brand partnership with Lilly Market Research (LMR)

**Implementation and execution of brand strategy**
- Ability to update and reflect market strategy to reflect emerging/ changing trends.
- Identifies and implements Omnichannel brand solutions in collaboration with Digital Marketing.
- Recommends specific marketing tactics based on promotional mix, interpretation of published medical data etc.
- Ability to test, monitor, evaluate marketing tactics and adjusts marketing plans accordingly.
- Uses appropriate project management tools to oversee plans and ensure that key milestones are met against specified timelines.
- Influence decision making cross-functionally, particularly as it pertains to developing insights-based marketing strategies to improve consumer outcomes. Comfortable with discussion/presentation to Management/leadership
- Manages vendors and groups involved

  • Oncology Brand Manager

    7 months ago

    Riyadh, Saudi Arabia MSD Full time

    Our Oncology team is dedicated to delivering breakthrough innovations that extend and improve the lives of cancer patients worldwide. Our team of forward-thinking individuals achieve this through an unwavering commitment to support accessibility to medicine, providing new therapeutic solutions, and collaborating with governments and payers to ensure that...

  • Oncology Brand Manager

    7 months ago

    Riyadh, Saudi Arabia Ipsen Pharma (SAS) Full time

    **Summary / purpose of the position** The Brand Manager is accountable for providing overall marketing support to Ipsen’s oncology portfolio to ensure both qualitative and quantitative results are achieved in Saudi Arabia. **Main responsibilities / job expectations** **Define strategic orientations according to Ipsen priorities and roadmap**: - Provide...

  • Oncology Franchise Lead

    7 months ago

    Riyadh, Saudi Arabia MSD Full time

    Reporting to the Oncology Business Unit Director of Saudi Arabia, we are currently recruiting for a Franchise Lead for Oncology, who will be an integral part of the local team and be accountable for the strategy, and operations of the Oncology Franchise under KSA Oncology Business Unit **Role and Responsibilities** As a Franchise Lead, you will be...

  • Market Access Manager Oncology

    6 months ago

    Riyadh, Saudi Arabia MSD Full time

    Our KSA team is looking for Market Access Manager Oncology. **Key responsibilities** will include: - Engaging top tier reimbursement Oncology stakeholders to accelerate Enlisting for the new Launches in KSA. - Guide the Pricing team on the pricing strategies. - Demonstrate the value proposition of our Oncology brands to the payers in KSA through: - 1....

  • Product Manager

    7 months ago

    Riyadh, Saudi Arabia Johnson & Johnson Full time

    Johnson & Johnson Janssen is recruiting for **Product Manager - Oncology **to be located in **Riyadh, KSA.** Caring for the world, one person at a time has inspired and united the people of Johnson & Johnson for over 125 years. We embrace research and science - bringing innovative ideas, products and services to advance the health and well-being of people....

  • Senior Oncology Product Specialist

    6 months ago

    Riyadh, Saudi Arabia AstraZeneca Full time

    **JOB TITLE** **Senior Oncology Product Specialist** **Location: Riyadh** **ABOUT ASTRAZENECA** AstraZeneca is a global, science-led, patient-focused biopharmaceutical company that focuses on the discovery, development, and commercialization of prescription medicines for some of the world’s most serious diseases. But we’re more than one of the...

  • Oncology Senior Product Specialist

    7 months ago

    Riyadh, Saudi Arabia AstraZeneca Full time

    **JOB TITLE** **Senior Oncology Product Specialist** **Location: Riyadh **ABOUT ASTRAZENECA** AstraZeneca is a global, science-led, patient-focused biopharmaceutical company that focuses on the discovery, development, and commercialisation of prescription medicines for some of the world’s most serious diseases. But we’re more than one of the world’s...

  • Senior Radiation Oncology Specialist

    2 months ago

    Riyadh, Ar Riyāḑ, Saudi Arabia National Blood and Cancer Center Full time

    Radiation Oncology Specialist Job DescriptionThe National Blood and Cancer Center seeks to hire an experienced Radiation Oncology Specialist to join our team. The ideal candidate will have a strong background in radiation therapy and a proven track record of delivering high-quality patient care.Key Responsibilities:Provide expert medical care to patients...

  • Senior Oncology Product Specialist

    6 months ago

    Riyadh, Saudi Arabia MSD Full time

    Our Sales team support our customers by providing clinical information about products, educational information, clinical training programs and resources. We support healthcare providers and healthcare systems meet the goals of the patients in their communities. **Responsibilities**: - Responsible for achieving the communicated sales targets for our company...

  • Maf Lead Oncology

    7 months ago

    Riyadh, Saudi Arabia Johnson & Johnson Full time

    Johnson & Johnson Janssen is recruiting for a Medical Lead in Oncology & Hematology to be located in KSA, Riyadh. Caring for the world, one person at a time has inspired and united the people of Johnson & Johnson for over 125 years. We embrace research and science - bringing innovative ideas, products and services to advance the health and well-being of...

  • Chairman, Surgical Oncology

    7 months ago

    Riyadh, Saudi Arabia King Faisal Specialist Hospital and Research Centre Full time

    Leads the department in accordance with the Hospital’s vision, mission, goals, and objectives. Responsible for the overall administrative activities of the department in addition to the clinical duties as a Consultant. **Essential Responsibilities and Duties**: **_ Clinical Responsibilities_** - Provides general supervision over the professional care in...

  • Business Development Manager

    6 months ago

    Riyadh, Saudi Arabia Brand Ripplr Full time

    **Company Overview** Brand Ripplr is a forward-thinking agency specializing in digital marketing, content strategy, and talent management. We are seeking a dynamic and results-driven Business Development Manager to spearhead our expansion efforts in Saudi Arabia. If you are a motivated and strategic Saudi national with a passion for influencer marketing and...

  • Medical Advisor Oncology

    7 months ago

    Riyadh, Saudi Arabia Johnson & Johnson Full time

    Johnson & Johnson Janssen is recruiting for a Medical Advisor, Oncology & Hematology to be located in KSA, Riyadh. Caring for the world, one person at a time has inspired and united the people of Johnson & Johnson for over 125 years. We embrace research and science - bringing innovative ideas, products and services to advance the health and well-being of...

  • Assistant Consultant, General Oncology

    6 months ago

    Riyadh, Saudi Arabia King Faisal Specialist Hospital and Research Centre Full time

    Assists in providing medical care in the field of General Oncology, and supervises interns and residents, in accordance with current medical staff bylaws, rules and regulations and the Hospital policies and procedures. **Essential Responsibilities and Duties**: **_ Clinical Responsibilities:_** Assists the Consultants in providing required patient care and...

  • Brand and Content Manager

    6 months ago

    Riyadh, Saudi Arabia Management Solutions International Full time

    Key Responsibilities Develop a marketing communications plan including strategy, goals, budget and tactics Create engaging digital content with a strong understanding of how to target key audience groups. Create and develop written and visual content to engage and convert relevant audiences. Work with the rest of our Digital Centre of Excellence and our...

  • Director Clinical Nursing

    6 months ago

    Riyadh, Saudi Arabia MD Talent Search Full time

    We currently have an ideal opportunity for a qualified and experienced **Director Clinical Nursing - Oncology Services **for the** King Abdullah Specialist Children's Hospital **of the Ministry of National Guard Health Affairs, one of the biggest health care facilities in the Kingdom of Saudi Arabia. With a 600 bed capacity, the facility is the first...

  • Brand Marketing Manager

    6 months ago

    Riyadh, Saudi Arabia Rawaj - Human Capital Management Full time

    Our valued client is the largest home improvement retailer in Saudi Arabia, with over 1.5 million square feet of retail space, 45,000 items, and a portfolio of renowned brands. They are also the world's largest distributor of Ace hardware products, showcasing their industry leadership. Leverage your abilities and join the dynamic team of a leading company...

  • Oncology/hematology Business Unit Lead

    6 months ago

    Riyadh, Saudi Arabia Johnson & Johnson Full time

    Johnson & Johnson Janssen is recruiting for **Oncology/Hematology Business Unit Lead **to be located in **Riyadh, KSA.** Caring for the world, one person at a time has inspired and united the people of Johnson & Johnson for over 125 years. We embrace research and science - bringing innovative ideas, products and services to advance the health and well-being...

  • Category / Sr. Brand Manager - Food and Beverage

    7 months ago

    Riyadh, Saudi Arabia Rawaj - Human Capital Management Full time

    Leverage your abilities and join the dynamic team of a leading company specializing in **the Food and Beverage Industry in Saudi Arabia.** **Job Context: working as (Position Title) entails " 2 general roles "** **Category / Sr. Brand Manager to lead our brand management team. strategic thinker with a proven track record of developing and executing...

  • Country Brand Lead, Oncology

    7 months ago

    Riyadh, Saudi Arabia Pfizer Full time

    ROLE SUMMARY Country Brand Lead is Responsible for planning, leading, and controlling the development of marketing strategies and objectives relating to the category in Saudi market, as well as identifying market opportunities, actions intended for increasing market share, management and innovation pipeline, and also ensure maximization of financial and...