Trade Marketing Manager

1 week ago


المملكة العربية السعودية, Saudi Arabia Bridgestone Full time

**Trade Marketing Manager -KSA**:
**POSITION SNAPSHOT**:

- JobReq ID: 52407- Type of work: On site- Type of contract: Open-ended/permanent- Full/Part Time: Full time- Location: Jeddah, SA:
**Role Summary**:
Based in Jeddah, Saudi Arabia ,Trade Marketing Manager (KSA)
- for Bridgestone Middle East & Africa (BSMEA) will be reporting into the Branch Manager
- KSA with dotted line to communications & trade marketing Manager. You will develop and implement marketing and sales plans and analysis for KSA market to achieve market share and profitability targets.

**Responsibilities**:
**Trade Marketing & Communications**:
Contribute to the creation and execution of the Regional Marketing Plan:

- Understand market and end-user needs in conjunction with the Regional Marketing teams within BSMEA and Distribution Partners to develop, enhance and implement marketing strategies and campaigns.
- Collaborate with cross functional teams to lead Activations, Sell-out campaigns, Sponsorships, Events, Tactical Campaigns, Product Launches and Marketing Tools.
- Develop the timelines for execution of aligned marketing plans and manage the full year marketing calendar within designated markets.
- Manage and execute key activations / campaigns in strategic markets (Events, PR, CSR etc.)
- Work in conjunction with regional BSMEA functions and partners to ensure full alignment and clear communication across all stakeholders.

**Managing Marketing Budgets**:

- Lead the follow-up upon market specific executions, activities and related expenditures as per the marketing plan.
- Ensure data integrity (Budget, Committed, Paid) and overall compliance.
- Working closely with regional communication teams to ensure all success stories, best practices are shared and deployed.

**Sales and Data Analysis**:

- Collecting monthly data from sales team and generating the forecast
- Managing and presenting order meetings data
- Maintaining the data and analyzing the trends
- Organize monthly business reviews with partners IBRM (internal & external)
- Responsible for integrity of data shared with different functions of the branch
- Analyzing sales results and suggesting collective actions or new initiatives.
- Handling sales incentive program for partners

**Retail**:

- Support the development of retail network in combination with regional BSMEA teams and partners. Seek and deploy market specific initiatives to deliver sustainable business value.

**Market intelligence**:

- Obtain and develop market intelligence and insights and disseminate across key stakeholders.
- Partner with the BSMEA Regional Strategic planning functions to develop accurate demand forecasting.

**Required Qualifications**:

- Degree qualified.
- Possess a minimum of 3 years of marketing and sales preferably in tire, automotive, industrial or comparable B2B industries or sectors.
- Strong data analysis and numeric skills.
- You will have a proven track record of developing innovative marketing solutions, have a proactive approach and a passion for the automotive and mobility solutions sector.
- Prior experience within a multinational is beneficial however, familiarity with working in a matrix environment is essential.
- Presentation skills with excellent knowledge of MS office and PowerPoint.
- Exceptional communication skills in English and Arabic be able to develop compelling narratives across a broad range of markets.

**Bridgestone Behaviors**:

- Agility - to work in a matrix, complex and fast paced environment.
- Courage - to share ideas, challenge the status quo.
- Ownership - to see the bigger picture and take ownership by thinking and acting beyond the role (self-starter)

**Bridgestone Leadership Essence**:

- **Establishes strategic direction and effectively communicates the vision**: Communicates a clear and inspiring vision for the business; drives competitive and innovative strategies and is able to generate alignment against the strategic direction
- **Demonstrates business acumen to achieve results through others**: Understands, educates and applies the fundamental business concepts by which a company operates in order to deliver results and create a climate that fosters personal commitment to excellence
- **Promotes and enhances company culture**: Champions the organization’s shared values and beliefs
- **Effectively manages across cultures**: Achieves effective collaboration, alignment, and communication across multiple dimensions of cultural diversity
- **Demonstrates self-awareness and emotional intelligence**:Recognizes one’s personal strengths, weaknesses, opportunities, and limits. Understands emotions and their effects
- **Embraces and leads change and innovation**:Encourages different and innovative approaches to address problems and opportunities; facilitates the implementation and acceptance of change within the organization
- **Identifies and develops organizational talent**:Attracts high calibre diverse talent, leads and guides others to acc



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