Brand Communications Manager

4 weeks ago


Riyadh, Saudi Arabia webook.com Full time

Do you want to love what you do at work? Do you want to make a difference, an impact, transform peoples lives? Do you want to work with a team that believes in disrupting the normal, boring, and average?

We are currently looking for a **Brand Communications Manager** who will lead and oversee various aspects of brand communication to create a compelling and consistent brand image. You will be responsible for developing and implementing brand strategies, ensuring a strong brand identity, crafting engaging content, and maintaining positive relationships with the media, all while actively engaging our community and effectively managing crises..

**Key Responsibilities**:

- Manage a team of junior public relations professionals, providing guidance and support to ensure the successful execution of campaigns and initiatives.
- Effective management of PR agency
- Build and maintain relationships with critical media outlets and influencers to secure positive coverage and enhance the organization’s reputation.
- Monitor and analyze media coverage of the organization and its competitors to identify opportunities and risks and develop appropriate responses as needed.
- Collaborate with other departments, such as marketing, commercial, and product, to ensure consistent messaging and effective communication with the public and other stakeholders
- Establish and develop effective relationships with relevant governmental entities.
- Develop and manage the public relations budget, ensuring cost-effective and efficient use of resources.
- Serve as the organization's spokesperson, responding to media inquiries and managing crisis communications as needed.
- Lead media training for the leadership team if required.
- Stay up-to-date on industry trends and best practices and share knowledge and insights with the team and other departments as appropriate.

**Key Requirements**:

- Strong understanding of digital marketing, SEO, and social media strategies.
- Exceptional written and verbal communication skills.
- Creative thinker with a strong eye for detail.
- Ability to lead and inspire a team, fostering a culture of innovation and collaboration.
- Proficiency in crisis management and conflict resolution.
- Strong analytical skills to assess the performance and impact of brand initiatives.

**Key Qualifications**:

- Bachelor's degree in Marketing, Communications, or a related field.
- 8-10 years of experience in public relations, with a proven track record of successful campaigns and initiatives.
- Experience managing a team of public relations professionals; client-side experience is a must.
- Excellent English verbal and written communication skills.
- Native Arabic language speaking.
- Strong media relations skills and existing relationships with critical media outlets and influencers.
- Experience managing crisis communications and working with senior executives.
- Strategic thinker with the ability to develop and execute comprehensive public relations strategies
- Ability to work collaboratively with other departments and stakeholders.
- Strong organizational and project management skills
- Ability to work effectively in a fast-paced, dynamic environment.



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