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Senior Executive
3 weeks ago
**Job Description**:
The Senior Executive's main responsibilities are as follows:
- Help the team in developing, implementing, tracking, and optimizing the digital media plans and campaigns of one of our top clients, across all digital channels in the region.
- Support the media division and wider media team with developing media plans in line with the communication strategy and any other duties relating to developing accurate media
- Designing and implementing creative and effective communication campaigns, which are data-driven and grounded in strategy and insights to drive our client’s business.
- Lead the development and implementation of media plans for clients, including analyzing market and consumer data, identifying target audiences, and selecting media channels.
- Setting key performance indicators and being an active member in achieving them.
- Collaborate with other members of the planning team and cross-functional teams to develop and execute effective media strategies.
- Manage day-to-day client relationships and communications.
**Qualifications**:
- Proven working experience of 3-4 years in media planning (online & offline)
- Bachelor's degree in marketing, advertising, or a related field.
- Digital Certifications across the major platforms, including Meta (FB & IG), Google, Snapchat, LinkedIn, Twitter, etc.
Additional Information
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