Sports Marketing Executive
4 days ago
About the Role
We are seeking a highly motivated Senior Marketing Executive to join our Dentsu Sports team in Riyadh. As a key member of our analytics team, you will work closely with our technology teams to manage CRM and data warehousing, analyzing 1st party data to inform campaign strategy across various sports revenue lines.
Your Key Responsibilities
- Supporting the analysis of 1st party data to help inform campaign strategy across various sports revenue lines.
- Setting up multi-channel personalized campaigns for sports, teams & brands.
- Assisting in the development of automated campaign journeys.
- Contributing to the identification of fan segments.
- Communicating with stakeholders about upcoming data management initiatives.
- Maintaining and improving data management processes and accuracy.
- Working with Dentsu technology teams to manage CRM and data warehousing.
Client Servicing/Account Management:
You will respond in a timely manner to client requests, working seamlessly with colleagues across the network.
Project Management:
You will contribute to campaign projects and tasks from start to finish individually or with the broader team.
Culture & Values:
You will support managers in agency culture initiatives.
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