Cardiovascular Product Lead
3 days ago
Bristol Myers Squibb is a leading biopharmaceutical company committed to transforming patient lives. We are seeking a highly skilled Senior Product Manager to lead the development and implementation of our marketing strategy in the Kingdom of Saudi Arabia and Gulf Countries.
This role will play a critical part in driving business growth, improving patient outcomes, and advancing medical knowledge in cardiovascular medicine.
The ideal candidate will have a strong background in pharmaceuticals, with experience in marketing and commercialization of cardiovascular products. They will be responsible for developing and executing strategic plans, building relationships with cross-functional teams, and ensuring timely access to our products.
We offer a dynamic work environment, competitive benefits, and opportunities for career growth and development.
Foster a deep understanding of our business, including trends and BMS corporate strategy.
Develop annual brand planning and execute tactical strategies to optimize sales and patient shares.
Lead the pre-launch and launch of Camzyos in Gulf countries and drive uptake in KSA.
Collaborate with Access Team to ensure timely access, favorable pricing, and reimbursement situations.
Create innovative marketing strategies and tactics, ensuring completion on time and within budget.
Analyze market trends, threats, and opportunities, translating them into long-term business implications.
Maintain best-in-class disease, product, and indication knowledge, including competitor products.
Build and maintain strong relationships with key opinion leaders, healthcare professionals, and payers.
Interact and build strong working relationships with multiple stakeholders, both internal and external.
Contribute to Life Cycle Plan development and deliver specific actions/programs to support prioritized business opportunities.
Train and develop field team members on product/competitor knowledge and differentiation messages.
Evaluate compliance with laws, regulations, and BMS Standards of Business Conduct and Ethics.
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