Business Growth Strategist

7 days ago


Riyadh, Ar Riyāḑ, Saudi Arabia nxtting Full time
Job Description

We are seeking a Business Growth Strategist to spearhead lead generation activities for one of our high-profile clients. As a key member of our team, you will develop and manage end-to-end lead generation campaigns tailored to B2B clients, leveraging a combination of digital channels, content strategies, and marketing automation tools.

Key Responsibilities:

  • Campaign Management: Develop and execute lead generation strategies that align with the client's business objectives. Build, manage, and optimize multi-channel campaigns using email marketing, digital ads, social media, and content marketing.
  • Content Creation & Optimization: Collaborate with content creators to develop resources such as blogs, whitepapers, webinars, and landing pages. Ensure all content is SEO-optimized and tailored for target audiences.
  • Lead Nurturing & Automation: Build and manage lead nurturing workflows using platforms such as HubSpot or Marketo. Segment and personalize email campaigns to drive conversions at various stages of the buyer's journey. Implement retargeting strategies to re-engage and move leads further down the funnel.
  • Performance Analysis: Monitor, track, and report on campaign KPIs, including traffic, MQLs, SQLs, and conversion rates. Identify trends, gaps, and opportunities through data analysis to inform campaign improvements.


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