Strategic Marketing Leader

6 days ago


Riyadh, Ar Riyāḑ, Saudi Arabia Amazon Full time

Company Overview

Amazon is a world-class e-commerce platform striving to be Earth's most customer-centric company. We aim to give customers more of what they want - low prices, vast selection, and convenience.

About the Role

We are seeking an execution-driven manager to lead marketing and merchandising for our Ultra Fast Grocery product. As Sr. Marketing Manager, you will own end-to-end marketing and prime customer engagement for the program. Your scope will include driving growth of service in UAE and KSA, scaling prime customer penetration, and influencing retention/frequency of shopping.

Key Responsibilities

  • Strategy & Planning
    • Develop marketing strategy for Fresh business
    • Create annual/quarterly marketing plans
    • Set KPIs and growth targets
    • Budget planning and allocation
    • Performance tracking and optimization
  • Customer Growth & Acquisition
    • Drive customer acquisition strategy
    • Understand customer behavior and cohorts
    • Design and execute promotional campaigns
    • Manage customer retention programs
    • Analyze and improve customer lifetime value
  • Campaign Management
    • Multi-channel campaign execution
    • Seasonal events
    • Creative direction and oversight
    • Campaign calendar management

Required Skills and Qualifications

- 5+ years of professional non-internship marketing experience

- Experience working with creative teams, content managers, and marketers to bring brand promise to life

- Experience building, executing, and scaling cross-functional marketing programs

- Experience with Excel or Tableau (data manipulation, macros, charts, and pivot tables)

- Experience presenting metrics and progress to goal to senior leadership

Benefits

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, please visit this link for more information.


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