Strategic Marketing Leader
6 days ago
Company Overview
Amazon is a world-class e-commerce platform striving to be Earth's most customer-centric company. We aim to give customers more of what they want - low prices, vast selection, and convenience.
About the Role
We are seeking an execution-driven manager to lead marketing and merchandising for our Ultra Fast Grocery product. As Sr. Marketing Manager, you will own end-to-end marketing and prime customer engagement for the program. Your scope will include driving growth of service in UAE and KSA, scaling prime customer penetration, and influencing retention/frequency of shopping.
Key Responsibilities
- Strategy & Planning
- Develop marketing strategy for Fresh business
- Create annual/quarterly marketing plans
- Set KPIs and growth targets
- Budget planning and allocation
- Performance tracking and optimization
- Customer Growth & Acquisition
- Drive customer acquisition strategy
- Understand customer behavior and cohorts
- Design and execute promotional campaigns
- Manage customer retention programs
- Analyze and improve customer lifetime value
- Campaign Management
- Multi-channel campaign execution
- Seasonal events
- Creative direction and oversight
- Campaign calendar management
Required Skills and Qualifications
- 5+ years of professional non-internship marketing experience
- Experience working with creative teams, content managers, and marketers to bring brand promise to life
- Experience building, executing, and scaling cross-functional marketing programs
- Experience with Excel or Tableau (data manipulation, macros, charts, and pivot tables)
- Experience presenting metrics and progress to goal to senior leadership
Benefits
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, please visit this link for more information.
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