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Digital Marketing Strategist
2 weeks ago
Azeus Systems Limited seeks a Digital Marketing Strategist to drive the success of its leading software solution, Azeus Convene.
Azeus Convene is a meeting and collaboration platform for Boards and Senior Leadership Teams of large enterprises and government agencies.
The ideal candidate will have
- A passion for analyzing website performance and identifying areas for improvement.
- Excellent communication and creative thinking skills, with an ability to use data to inform all decisions.
- Proficiency in marketing automation to generate traffic, convert visitors into leads, and nurture them into converted customers.
- A strong understanding of technical SEO factors for large sites: architecture, canonicalization and redirects, internal linking, markup and schema, dynamic/asynchronous content, UI/UX, and performance.
- Improve clients' rank in major search engines through targeted optimization strategies.
- Master the architecture, taxonomy, and technical constraints of B2B websites.
- Track and analyze technical factors affecting search visibility and index coverage.
- Discover, document, and report on potential systemic technical problems in indexability, canonicalization, redirects, HTTP errors, etc.
- Bachelor's degree in IT, Engineering, Marketing, or equivalent.
- 3+ years of experience in hands-on display and video advertising, media buying, and brand lift studies, ideally at a B2B Tech company.
- Previous experience with B2B SaaS websites.
- Experience driving B2B/B2C acquisition with campaigns across Paid Social.
- Strong analytical skills for robust data-driven decision making with experience in distilling volumes of data into simple KPIs and tracking.
Azeus Systems Limited offers a competitive pay and comprehensive benefits package, as well as opportunities to grow skills alongside experienced digital marketers and a global team.